The participants of the RAIF championship now have access to M.Video business data.

We remind you that the championship “RAIF-Challenge 2017”, which will finish on October 25, is already in full swing. In the Championship, ML / AI developers and their sympathizers can test their strength! At the time of the start two nominations were available to the participants - “AI in insurance” and “AI in banks”. From Monday, M.Video has also provided its original business data for the nomination AI in Retail.

Details under the cut.

Developer Task:

Increase website conversion

The scope of online trading is very far from stagnation, sales volumes are growing, and players are looking for new approaches to make buyers more comfortable. There is no need to collect detailed statistics here, so every action of users on the pages of online stores is recorded, in order to then analyze the data and better “tailor” the interface, structure and mechanics of the sites to customer requests.
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Conversion growth - an increase in the number of visitors who bought something from the online store - today is one of the main indicators of the attractiveness of the resource and the effectiveness of the company itself. M.Video proposes to the participants of the championship on the basis of the key data of the online store to develop the concept of increasing the conversion of visitors into buyers.

Options for the implementation of the task:

1. A model that describes the potential of a visitor to purchase and sends a signal to the Internet assistant for communication.
2. Identification of the problem (dead-end) ways of the buyer on the site, not leading to conversion and requiring correction.
3. Identify common patterns of behavior for groups of clients requiring a specific response. For example, visitors who can not find the product - to offer them assistance through an online assistant.
4. Interactive product recommendations. For example, if at time point X customer group recommends product Y, then the conversion will increase by 5%.

Criteria for evaluation:

• benefits for the industry as a whole;
• business benefits in quantitative and qualitative terms;
• the use of artificial intelligence technologies;
• the elegance of the implementation of the algorithm;
• scalability;
• spectacular presentation.

You can download data and familiarize yourself with the rules of participation on the Championship website (nomination “AI in retail”): https://raif.jet.su/championship

We invite everyone to register and offer their own - the best! - the solution of the problem.