April 14 in Yekaterinburg will host a conference
DUMP . Darya Prokuda, program director of the Design section, said that she would be interested in the section and why go there. Her word.


Hello!
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My name is Daria Prokuda, I work as art director at
JetStyle and for the second year I am program director of the Design section on
DUMP .
This year we decided to conduct an experimental evolution of the “Web Design” section — we opened the “web” prefix and expanded the boundaries. Why? The answer is simple - we live in a time when the future breathes in our backs and promises many revolutions in the field of interfaces and interaction design in general. It's time to stop thinking about design as pictures and start to learn and learn from neighboring areas.
Therefore, we conducted a horizontal shift, expanded the audience and invited professionals involved in the design of communications in related professional fields. This year we will talk not only about web design, but also about typography and font creation, graphics and animation, product management and usability testing, and even about game technology.
Why go to the DUMP?
To listen to cool guys and learn from their experience, ask pros questions and expand their knowledge, catch inspiration and apply it after :)
Program section "Design"


Interface designers from the
SKB Kontura Kseniya Ilinykh and
Ekaterina Mokhova will tell how to conduct a quantitative interface testing. Do not just give users an interactive prototype, but ask for feedback and observe their actions in the web visitor. In addition, to obtain additional benefits in the form of dating users with the new interface. This testing is interesting because no developer was involved in the implementation.
Ivan Second and
Pavel Pogudin from
Bright Stories animation studio will tell how the animation technique helps tell the story, how much it costs, how brands use animation tools and explain step by step how to create a project.

The director of
JetStyle and
Ridero , the game master at Live Games,
Alexey Kulakov (Yekaterinburg), will teach you how to design experience using live games, what is the difference between familiar practices, how it will help the designer with ux, and how to use all this in designing user experience today and tomorrow.
Oleg Chulakov (Rostov-on-Don), the head of the studio of the same name, which occupies the 5th place in design tagging of digital tagsline-2016, will explain what a humane approach to design will tell you how interfaces create and convey emotions, and teach how to create products you can fall in love with.

In modern society, almost no one is left who beats technical devices when they are faulty. Is there a chance that progress will deprive the desire to beat other people when they are acting up? What to communicate to the deaf, blind and dumb? How to make your son not become a designer?
Denis Bashev , freelancer, curator at
the HSE School of Design (Moscow), will answer these questions in his report.

The head of the interface design and design department at
Mail.Ru Group , the author of the beloved
“Product Design Digest” Yury Vetrov (Moscow) will give a step-by-step checklist of changes in the processes of the design team and the company as a whole, which will help to systematically produce a good design.
Denis Kortunov (
Acronis , Moscow), who has worked in his own studio and in grocery companies, will try to describe the main differences of a designer in a grocery company from a designer in an agency or studio and will illustrate this with his own experience.
Sergey Rasskazov , the founder of the
School of Type Design (St. Petersburg), the organizer of the international festival Typetersburg, the head of the Font Brigade and the author of the telegram channel
Font Design , will talk about the type design of the present and the future, throw a stone in the direction of makeovers and define the limits of what is permitted for type users.
Anton Vinogradov (
Yandex , Moscow) will speculate about the way the interface from pencil to production. How is it now and where. Architecture design systems, and why they are needed. Automation of support interfaces and their development.
We are waiting for you on April 14 at
DUMP .
Thanks to our sponsors: General Sponsor -
E-Soft , conference partners -
SKB Kontur ,
Naumen ,
Sberbank-Technology .