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Second Life: Europeans are 3 times more Americans

If Web2.0 is a bubble sensation, then Second Life is the brightest of them. IBM, CNet, Reuters, American Apparel, Coldwell Banker, and many others have opened their offices in this metaverse, but new Second Life studies show that all these investments may not be profitable.



comScore reported that not only were Germans more active in Second Life than Americans, but also that the ratio of Europeans to Americans is more than 3 to 1. The reality looks worse than this statement: only 207,000 people in the United States have entered SL at least once in all march. Statistics show unique users without adjusting for the frequency of visits, so many of these visitors just went just for the sake of interest and never return, impressed by the abundance of sex clubs, casinos and flying genitals.



But this is not such bad news for Linden Lab. Over 777,000 Europeans visited SL in March, 32% more than in January in all of Europe, 70% more in Germany and 53% in France.



When you compare the billions of pages of millions of MySpace users to 207,000 unique Second Life users in one month and a small chance that they will visit your office, given the poor internal search engine and a huge number of competing worlds, the value of Second Life investments for companies based in The United States is plummeting.


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Source: https://habr.com/ru/post/31017/



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