Email advertising is a marvel of marketing from BazaarEmail

If you’ve been around for a long time in the world of online advertising, you’ve probably heard about advertising in email newsletters or even placed ads in such databases.
From my own experience and the experience of many of our friends, the return on advertising in thematic email newsletters is several times higher than in contextual advertising or SMM.

There are several reasons for this:

• The audience in the email database has already been selected on a specific topic.
• Subscribers tend to trust the opinion of the author of the database, to which they are subscribed
• A letter can convey the essence of a sentence much better and more correctly than in the same contextual advertising.

Prior to the launch of the email exchange BazaarEmail, we regularly encountered problems that complicated the process of working with this advertising channel.

What we regularly encountered as advertisers:

• The difficult and long process of finding suitable authors email newsletters
• Long and sometimes tedious negotiations
• The calculation of the average performance of the author's database for a number of his past advertising campaigns
• Distrust of the author in terms of the accuracy of the information provided to them
• Frequent fraud by the authors, because it is customary to pay for advertisements before they are sent out and many fraudsters have used this
• Poor advertising result due to spamming of the base

These problems led us to the creation of an automated platform where advertisers and authors of email bases for advertising will meet. This is how the BazaarEmail email exchange appeared.
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Now everyone can place ads in proven white bases and do it absolutely risk-free, because BazaarEmail exchange is the guarantor of the transaction.

If the author of the email database does not send out the advertiser's advertising material, he will not receive his reward. The same thing happens if the email database is clickable below the threshold specified by the contract.

Thus, advertisers can quickly, simply and safely place ads in the mailing list, and authors with high-quality databases can get a stable, decent income.