The note is written for my colleague, thinking about the launch of his training company. Who needs the concept of the site? Investor, entrepreneur, it is important to calculate the time and money spent on the design, development, launch and promotion of the site. Incomplete, unreal, inconsistent, unjustified concept will lead to the following results
Project budget overrun due to evaluation errors
Unfulfilled requirements (for example, you thought that the system could analyze the site logs, but it turned out that this function does not exist)
Disruption of the project due to numerous changes in requirements
Defining the business objectives of the site
what should the user do
Add to bookmarks,
send it to a friend
save / print article
send a request for consultation
order service
look at the sites of training companies - what your site will look like, and what it is - unlike make a list
articles,
videos,
podcasts ...
Add a list of what you think is important to publish. Make a schedule of preparation and publication of materials for the next six months after launch.