25 best business books
I try to read a lot of business literature. To be honest, there are a lot of frankly unsuccessful, graphomaniac, impractical books. But there are books that you cannot call otherwise than treasures.
I have compiled a list of 25 gold (IMHO and only IMHO) business books.
These books are the absolute must to read for any business person.
These books are the pearls of business literature.
All these 25 books are on my shelf.
I want to say to all these books: “Thank you very much!”
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1. Carl Sewell, Paul Brown "Clients for Life"
2. Stephen Covey "7 skills of highly effective people"
3. Robert Cialdini "Psychology of Influence"
4. Anton Popov “Blogs. New Sphere of Influence
5. “Talking is more expensive than money. How Blogging Changes Business and Consumer Communication
6. Kjell Nordstrom, Jonas Ridderstrall “Funky business forever. Capitalism is a pleasure. ”
7. Howard Schultz, Dory Jones Yeng “Pour your heart into it. How was cup after cup of Starbucks built? ”
8. Igor Mann “Marketing 100%. Remix
9. Gleb Arkhangelsk “Time Drive. How to manage to live and work "
10. Seth Godin “Trust Marketing. How to make a friend from a stranger and turn him into a buyer ”
11. Seth Godin “Idea-virus? Epidemic! Get customers to work for your sales. ”
12. Philip Kotler, Kevin Keller “Marketing Management”
13. Barbara Minto "The Golden Rules of Harvard and McKinsey"
14. Carsten Bredemayer “Black Rhetoric. The power and magic of the word "
15. Radislav Gandapas “Kama Sutra for the orator. Ten chapters on how to get and deliver maximum pleasure, speaking in public "
16. Al Ries, Jack Trout “Marketing Wars”
17. Al Ries, Jack Trout “Positioning. Battle for Minds
18. Svetlana Ivanova "Motivation for 100%"
19. Svetlana Ivanova “The Art of Recruiting. How to rate a person in an hour
20. Richard Branson “To hell with everything! Take it and do it. ”
21. Nikolay Rysev "Active sales"
22. Larry King “How to talk anywhere, anytime and with anyone”
23. Gavin Kennedy “You can agree on everything”
24. David Allen “How to put things in order. The art of stress-free productivity
25. Ron Rubin, Stuart Avery Goles "Business in the style of Zen"
I have compiled a list of 25 gold (IMHO and only IMHO) business books.
These books are the absolute must to read for any business person.
These books are the pearls of business literature.
All these 25 books are on my shelf.
I want to say to all these books: “Thank you very much!”
')
1. Carl Sewell, Paul Brown "Clients for Life"
2. Stephen Covey "7 skills of highly effective people"
3. Robert Cialdini "Psychology of Influence"
4. Anton Popov “Blogs. New Sphere of Influence
5. “Talking is more expensive than money. How Blogging Changes Business and Consumer Communication
6. Kjell Nordstrom, Jonas Ridderstrall “Funky business forever. Capitalism is a pleasure. ”
7. Howard Schultz, Dory Jones Yeng “Pour your heart into it. How was cup after cup of Starbucks built? ”
8. Igor Mann “Marketing 100%. Remix
9. Gleb Arkhangelsk “Time Drive. How to manage to live and work "
10. Seth Godin “Trust Marketing. How to make a friend from a stranger and turn him into a buyer ”
11. Seth Godin “Idea-virus? Epidemic! Get customers to work for your sales. ”
12. Philip Kotler, Kevin Keller “Marketing Management”
13. Barbara Minto "The Golden Rules of Harvard and McKinsey"
14. Carsten Bredemayer “Black Rhetoric. The power and magic of the word "
15. Radislav Gandapas “Kama Sutra for the orator. Ten chapters on how to get and deliver maximum pleasure, speaking in public "
16. Al Ries, Jack Trout “Marketing Wars”
17. Al Ries, Jack Trout “Positioning. Battle for Minds
18. Svetlana Ivanova "Motivation for 100%"
19. Svetlana Ivanova “The Art of Recruiting. How to rate a person in an hour
20. Richard Branson “To hell with everything! Take it and do it. ”
21. Nikolay Rysev "Active sales"
22. Larry King “How to talk anywhere, anytime and with anyone”
23. Gavin Kennedy “You can agree on everything”
24. David Allen “How to put things in order. The art of stress-free productivity
25. Ron Rubin, Stuart Avery Goles "Business in the style of Zen"
Source: https://habr.com/ru/post/30288/
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