Web analytics in runet began to develop. Mostly due to the arrival of players like Google Analytics and ExtraStat. Google Analytics has a decent package of features, and ExtraStat is only gaining momentum.
ExtraStat has 70 scheduled reports that will be generated within two years. Therefore, we can safely say that the web analytics market in RuNet will change radically in two years.
The first step in active development was the release of version 4.3 of the ExtraStat system on July 29. Before this version a standard database of reports was formed.
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“Despite the fact that I do many things in ExtraStat personally, with a constant lack of time, I managed to achieve the release of the first analytical version that can improve the work of sites. I give you my word that the new versions will be even more exciting ”- said Konstantin Zemtsov, director of the agency for the development of Internet projects ExtraGroup, commented on the release of the new version.
ExtraStat (
http://extrastat.ru/ ) allows you to track the attendance of all and high-quality visitors for today and yesterday, track the number of failures (single views), sources of visitors in a convenient form.
Any site can work many times better and with much greater return. The fact is that the tools that could have sent on the right path in runet appeared quite recently. For example, ExtraStat reports.
The report “Traffic dynamics” was created, with which you can track the number of transitions by hours, days and months. This will provide an opportunity to monitor the work of partner sites and search engines.
The “Feedback” report allows you to communicate with your visitors. To do this, you must install three links (praise, complain, advise) and customize the text that will be visible to visitors when they click on the link.
And with the help of the “Advertising Campaigns” report, you can track several goals at once (including calls by manually entering and returning to the site). For each goal, you can see the conversion and cost of the goal.
Reports on visitors' paths and pages provide an opportunity to analyze "unhealthy" pages.
In addition, ExtraStat customers can order audits to help find errors that prevent the full operation of the site. If the client has problems with advertising, the director is always ready to consult.