Get leads through ads on Facebook

I want to tell you about a recent Facebook opportunity advertising for getting leads. She will help to contact with users who have shown interest in your company by filling out the form and providing their data. How does such advertising work and what to do with the collected contacts, read on.

How does it work:
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Advertising for lead generation looks like a simple ad in a news feed on Facebook.
Only when a user clicks on an ad does he not go to the landing page, but to the application form directly on the social network.
There he specifies his contact details, for example, full name, e-mail. mail, phone number, date of birth, etc. Moreover, the fields are filled in automatically based on the data from the account (information can be edited, if necessary). This saves time. Especially if the transition was made from a mobile phone.
After the user answers the questions in the questionnaire. You can ask up to 3 questions.



The advertiser can change the application form for themselves, for example, use open-ended questions or multiple-choice questions.

The purpose of advertising:

• Collect user contacts in exchange for discounts, special offers and other bonuses.

For such an ad is worth adding the button "Get a discount." The collected information can be used for remarketing to existing customers or to find new ones similar to those who filled out your form.

• Collection of registrations, pre-orders, event subscriptions, newsletters, webinars, etc.

The advertiser immediately receives the client from Facebook without redirecting the user to his site.

• Conduct a survey. Get user feedback about something.

The advertiser can download all collected leads in CSV format.
Payment of such advertising is possible on clicks or on shows. The price is the same as in a regular Facebook campaign.

* Advertising for leads should contain a link to your privacy policy.
* The advertiser has no right to transfer or sell this information to anyone.