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What to read about e-commerce

By promoting online shopping in search engines, we study materials not only on internet marketing, but also on electronic commerce in general. Made a list of what to read to owners and employees of online stores interested in their development.

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The section on e-commerce on CMSmagazine.ru. Articles, case studies, market research.
Top materials:
91 online shopping tips.
Review of 40 SaaS constructors for online stores.
Custom development of online stores: how the market is organized and what it all goes.

Shopologist , a project about modern retail and e-commerce technologies.
Top materials:
The main KPI for e-commerce .
Trigger mailings in the online furniture hypermarket Hoff.ru.
78 principles that work in online stores.
Shopologist has an extensive catalog of services for e-commerce .

The oldest e-commerce portal borot.ru . News, analytics, interviews, practical advice.
Top materials:
Discounts and sales in online stores: how it works .
Hoff's remarketing kitchen .
Online store and product recommendations .

E-commerce hub E-Pepper .
Top materials:
E-commerce guide (collection of articles).
Life hacking: a list of free and good solutions for the online store.

Hub about e-commerce on Megamind.
A lot of information about the actions of major market players, market news. There are also practical materials.

Yandex research on e-commerce .

Tactic agency blog .
Top materials:
How to deal with cash gaps ?
Financial management of an online store : accounting for income and expenses.
The history of the online store of children's goods .

Crossss blog , personalization service for online stores. Materials on e-mail marketing, analytics and personalization.
Best material:
22 trigger communication with the client.

Blog Retail Rocket , a platform for personalizing an online store.
Apart from the blog, there are 2 useful information sections on the site:
A list of links to e-commerce research and a calendar of conferences and events about e-commerce.

Sergey Ponomarev's blog and newsletter Green-Sales , in which the author shares tips on how to conduct an online store business.
Top entries:
16 real problems of your online store.
Unobvious truths about content marketing.
Why is the store director useless to set tasks for programmers ?

E-commerce Solutions Blog . Tips, reviews and case studies from market experts.
Top materials:
Features of delivery of various product categories .
How we put things in order order in support .

Emagnat , an electronic commerce magazine. Suitable for those who are just starting to get acquainted with e-commerce.
Top entries:
Business plan for an online store of women's clothing: A real example.
How to advance in Instagram online store ? 9 ideas to increase sales.

The study of Russian e-commerce from the analytical agency Data Insight, specializing in the e-commerce market.

Blog Sergei Salnikov , ex-director of an online store of computer subjects.
Top Articles:
We evaluate Wikimart , as a platform for the sale of goods.
The main pricing errors , or how not to ruin sales and profits.

Read also our blog on internet marketing and e-commerce Magway Promo.
Top entries:
40 traffic sources for online store .
Features promotion online tire store .
Types of remarketing .

Source: https://habr.com/ru/post/299322/


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