Yandex.Money launches Russia's first service to secure transactions on online sites
Today, Yandex.Money launches a new secure transaction service. It is designed for online sites where people offer each other products and services.
The “secure transaction” guarantees the customer that the service will be rendered properly, and the contractor - that his work will not be left without payment. In controversial situations, the arbiter is the online platform where the deal is concluded, ”explained the representatives of Yandex.Money.
When placing an order, the service freezes the amount of payment on the client’s bank card and transfers it to the other party only after the fulfillment of the agreements. For its services, Yandex.Money will take a commission from the site in the amount of 4-5%.
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The first partner of the company was the service YouDo.com . The co-founder and CEO of YouDo.com, Denis Kutergin, confirmed this information: “I hope we will be distributed to all users in March.”
“Every day, users make thousands of transactions on the Internet. Until now, they calculated between themselves in cash or transferred money through the site. The first option does not guarantee the quality of services, the second creates difficulties for the site itself - in particular, with the organization of payments and document flow. With the help of the “Secure Transaction”, p2p services can act exclusively as an information intermediary, ”says Yandex.Money commercial director Alexander Magomedov.
In Russia, the popularity of recruiting a private contractor through special online services has been growing in recent years.
Now there are dozens of similar companies operating in the country, including LiveMaster, Profi.ru, Avito, and so on. So, in 2015, the number of orders for YouDo tripled, the base of performers exceeds 70 thousand people, and now more than 2 thousand transactions are made every day with an average order value of 2.5 thousand rubles, that is, the turnover of one service is about 150 million rubles per month . The annual turnover of services of this type is measured in billions, and the global market of personal services at YouDo is estimated at $ 600-800 billion, Kommersant cites data.
Online platforms are interested in non-cash payments: they increase the reliability of transactions, customer and performer loyalty, and also simplify internal processes, Yandex.Money experts are sure. The “secure transaction” is the first such service in Russia, the company said.
However, according to Viktor Dostov, head of the Electronic Money Association, such services are ideologically “very old”: they began with bank letters of credit, and after the advent of electronic payment instruments appeared there.
Nevertheless, the Yandex.Money venture to combine protection and payments from cards into a special package for sellers-legal entities is “very attractive”, this will lead to an increase in the audience of buyers due to greater confidence in receiving goods or services, Mr. Dostov believes.
Yandex.Money is the most popular Russian electronic payment service, according to TNS data for 2015.
Yandex.Money offers Yandex.Cassa payment solutions to companies that accept online payments. It allows you to add payments to the site in the most popular ways: from bank cards, from electronic wallets, through mobile and Internet banks of Sberbank and Alfa-Bank , from mobile phone accounts, and in cash through 250 thousand payment acceptance points, including terminals and ATMs Sberbank. Today, more than 75,000 online stores are connected to Yandex.Kassa , according to a press release.
eBay and other online auctions offer the buyer simple and reliable insurance of the transaction, allowing you to get your money back. “And when paying by card, there is initially a built-in chargeback mechanism, although cumbersome and inconvenient. So, the competition in the area of ​​client protection will only grow, ”sums up Victor Dostov.
The “secure transaction” guarantees the customer that the service will be rendered properly, and the contractor - that his work will not be left without payment. In controversial situations, the arbiter is the online platform where the deal is concluded, ”explained the representatives of Yandex.Money.
When placing an order, the service freezes the amount of payment on the client’s bank card and transfers it to the other party only after the fulfillment of the agreements. For its services, Yandex.Money will take a commission from the site in the amount of 4-5%.
')
The first partner of the company was the service YouDo.com . The co-founder and CEO of YouDo.com, Denis Kutergin, confirmed this information: “I hope we will be distributed to all users in March.”
“Every day, users make thousands of transactions on the Internet. Until now, they calculated between themselves in cash or transferred money through the site. The first option does not guarantee the quality of services, the second creates difficulties for the site itself - in particular, with the organization of payments and document flow. With the help of the “Secure Transaction”, p2p services can act exclusively as an information intermediary, ”says Yandex.Money commercial director Alexander Magomedov.
In Russia, the popularity of recruiting a private contractor through special online services has been growing in recent years.
Now there are dozens of similar companies operating in the country, including LiveMaster, Profi.ru, Avito, and so on. So, in 2015, the number of orders for YouDo tripled, the base of performers exceeds 70 thousand people, and now more than 2 thousand transactions are made every day with an average order value of 2.5 thousand rubles, that is, the turnover of one service is about 150 million rubles per month . The annual turnover of services of this type is measured in billions, and the global market of personal services at YouDo is estimated at $ 600-800 billion, Kommersant cites data.
Online platforms are interested in non-cash payments: they increase the reliability of transactions, customer and performer loyalty, and also simplify internal processes, Yandex.Money experts are sure. The “secure transaction” is the first such service in Russia, the company said.
However, according to Viktor Dostov, head of the Electronic Money Association, such services are ideologically “very old”: they began with bank letters of credit, and after the advent of electronic payment instruments appeared there.
Nevertheless, the Yandex.Money venture to combine protection and payments from cards into a special package for sellers-legal entities is “very attractive”, this will lead to an increase in the audience of buyers due to greater confidence in receiving goods or services, Mr. Dostov believes.
Yandex.Money is the most popular Russian electronic payment service, according to TNS data for 2015.
Yandex.Money offers Yandex.Cassa payment solutions to companies that accept online payments. It allows you to add payments to the site in the most popular ways: from bank cards, from electronic wallets, through mobile and Internet banks of Sberbank and Alfa-Bank , from mobile phone accounts, and in cash through 250 thousand payment acceptance points, including terminals and ATMs Sberbank. Today, more than 75,000 online stores are connected to Yandex.Kassa , according to a press release.
eBay and other online auctions offer the buyer simple and reliable insurance of the transaction, allowing you to get your money back. “And when paying by card, there is initially a built-in chargeback mechanism, although cumbersome and inconvenient. So, the competition in the area of ​​client protection will only grow, ”sums up Victor Dostov.
Source: https://habr.com/ru/post/298730/
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