Attended the final demo day of
HSE {Inc} . 19 teams presented their projects to experts from venture funds, corporations, strategic partners, mentors and journalists. Projects operate in different industry segments: IT services, mobile applications, IoT, medical trackers, robots, and scanning devices.
The first impression from the speeches is an unexpectedly high level of team preparation, quite comparable with the projects of the
IIDF or
Yandex.Camp . Honestly, I expected something completely different, since the HSE business incubator
does not give money, does not buy ideas, and does not take a share . It is difficult to expect anything outstanding from startups if they are not
kicked in the balls, but placed in the greenhouse conditions of co-working, lecturing, provided with mentors and expertise.
About the good finish, now about the sad. On the one hand, the speakers spoke the right words -
Customer development ,
Lean startup ,
MVP . However, in fact, many were afraid to talk to customers.
Get Out of the Building! But they drew gorgeous “clubs” on the revenue forecast graph, although there are no real sales. The most courageous guaranteed profit in 2 years in 1 billion. rubles with 18 million rubles invested
')
Many are looking for ridiculous money: $ 10-15 thousand for developing a prototype and testing hypotheses. You guys are students! Time - heaps! You have a team of 5 people. Any sane investor or business angel will send you for 1-2 months to earn these small funds in the nearest McDonalds. And only then, after creating the prototype, 3+ months of work in the market and entering the break-even point, it makes sense to look for venture capital investments for scaling.
Perhaps this is a very early pre-planting stage and a potential business angel has come to terms with the fact that it occupies an honorable place in the
FFF scheme (not family or a friend). In short, it is difficult to understand where the student's initiative ends and the real business begins. Previously, students participated in KVN, and now they are played in startups.
I give descriptions of the teams that spoke and their answers to the experts' questions. A
brochure from the HSE Business Incubator is also available. All project presentations can be downloaded
here .
- Netbell HRM
Online retail personnel management system for medium and large business companies, which allows to increase staff efficiency and reduce the cost of accounting for mining by improving the quality of planning and automating the process of time tracking.
What does your system do? Drawing up a sheet of work of the staff, taking into account the necessary store load.
Are your customers shops? No, any company.
Who and for how much sold the pilot version? Sportmaster, positive reviews.
- Soundfunding
A platform for direct interaction of fans with musicians. Fans can invite an artist to any city, influence whether he comes there or not by buying tickets for an unconfirmed concert on the principle of crowdfunding. Concert promoters can reduce organization risks by easily checking demand.
How do you solve the problem that artists plan their performances a couple of years in advance? Well-known groups have everything painted, but we work with small groups where you need to confirm the demand and payback of a concert in a particular city.
- InterYou + preza
Mobile application of paid surveys. Customer companies pay for conducting research on the demand for their product, and users earn money by expressing their opinions. They can spend money on charity, partner coupons or withdraw to your e-wallet.
How do you ensure that the target audience answers the questions? When registering, the user fills out a form about himself.
- Pulse + Preza
A platform that collects on its site applications for targeted assistance to those in need through charitable foundations. It is a website and a mobile application, where philanthropists can provide targeted assistance and get information about where the money was spent and how they helped the addressee.
How to control where the donations will go? In the personal account on the site will be statistics on payments and all events that have occurred with the object of donation.
How do you earn? Transactions (2.6% of each payment), souvenirs, the rise of profiles.
How do people find out about your service? Partner promotions, advertising, SMM.
- VendoPay + preza
Software and hardware system for manufacturers of vending machines, allowing cashless payment of services of vending machines.
Do people have a problem that you solve (each machine has a change and issue of change)? Owners of devices more convenient to accept non-cash.
How much is your device? 6-10 thousand rubles.
What technology are you using to interact? Cellular, WiFi.
How do you ensure safety? Will do our processing partner.
Payback period of your decision? Not answered.
Have a prototype? Yes.
- TherMom + Preza
A wearable device that allows young parents to know about the child's well-being with the help of a system for analyzing basic vital signs.
The cost of the device? 3-5 thousand rubles, but also other models of monetization - the device is free, but data is paid for.
Who is the audience? Young parents.
Your competitors? Normal thermometer, but we have data in dynamics.
Do you have children? 2 nephews.
There are special requirements for devices worn by children (weight, materials), what do you have with it? We need investments to find out all these parameters, algorithms, and work with focus groups.
Maybe you should choose another Central Asia? Yes, it will also be useful for workers in hazardous industries.
Cost of the device? 1 thousand rub.
Why do you need money? Advertising, prom. design.
- Moidodyr
Quadcopter for industrial washing windows of buildings. Special device for mounting brushes. Cloud management of devices (groups of copters).
Your cost of washing 1kv.m. glass? 10rub and reduced, because new batteries appear.
How do you control the quality of cleaning? There are different types of washing.
Who are customer segments? B2B who once a year hold tenders. We want to go to the B2C where people at home will call drones.
When do you run into a pilot? The end of 2016
Already have a startup, who by 2016. will cover all the glasses with a non-contaminated film, what will you do? Will become partners with them.
- ROBO-DESiGN
Laboratory of the best robots. Design and development bureau for the development of new models of robots, customized for selling products and services in shopping centers and banks, entertainment in public places and advertising at trade shows.
What is your product? More good robots.
What university graduated? Novosibirsk State Technical University.
- Pollen.Club + preza
Mobile application to monitor pollen activity for allergies. Allows allergy sufferers to receive information about dangerous places in advance due to information collected from other allergy sufferers and special services.
What do you give to the client? Information about allergens, when and where to go.
Do you work with B2B honey companies? We are working on it.
How accurately do you give information about pollen (city, street, house)? At a radius of 40km (city, region).
Do you have any guarantees and responsibility for the service? We do not give recommendations, we only inform.
- QScan + preza
Wearable molecular scanner of liquids - "mini-laboratory in your pocket", is used to determine the level of water pollution, the composition of beverages. It assumes the development in the format of a map of scanned products for urban consumers.
What makes you cheaper? We do water analysis on her photo and big data and mate. models.
Where do you get the data for comparison? No data, you need RND and crowdsourcing.
What is the novelty? In algorithms, but not patented.
Do you give a certificate or a conclusion like other laboratories? No, just a device for personal use.
Why not demonstrated the device? Ugly, do another.
- IntraLife
Corporate application for mobile devices, accelerating the process of information delivery between company employees. It allows you to systematize working documents, instantly distribute the necessary information among employees, as well as ensure their access to the necessary information materials, reference books and simply communicate quickly with each other.
Do you know your client, why should he? A platform for disseminating information to company employees.
What is the customer implementation cycle? 1-6 months
Cost? 1.2 million rubles regardless of the number of integrations of any services of the company.
Who is your target buyer in the companies? head of HR, IT.
- QuBeQu + preza
An online service that helps small business managers analyze and control a company's business and make management decisions. It brings together data from different systems for business: advertising, CRM, 1C; Excel, Google Spreadsheets and proprietary systems, allows you to build summary data on these data, graphs - to track KPI, marketing performance, sales analysis and finance.
What is your advantage? Easy data entry in addition to Excel, setting up data interaction without a programmer.
What is the complexity of implementing your solution? The customer can set everything up in 1 day.
- Forcecube
Service platform for traditional retail, which allows you to increase sales and business margins through targeted targeting, digital monitoring of consumer behavior, increasing customer loyalty.
How it works? Radio beacons (beacon).
Have an introduction already? Project 1.5 years, long negotiations with networks, no implementation.
What can you do best? Removal of data from the lighthouse.
- VisCast
A device for wireless transmission of audio and video from any source to mobile devices. Audio streaming for conferences. The device does not increase the noise level around itself, it can be used for simultaneous translation at conferences, theater performances.
Have an introduction? Sheremetyevo Airport (not successfully), the shopping center (successfully, because the video said a personal discount).
Will the signal from other stores or devices be muffled? Not
- All-terrain robot
Walking transport robot to conquer difficult places.
Do you have only a design, is there a prototype? No prototype.
Why are you interested in such robots? I'm from the taiga.
- SharpSuits + Preza
A modular cyberbiotic suit that allows you to read and reproduce the movements and sensations of a person. Allows you to quickly master any skill, gives a realistic sensation of objects and phenomena of the virtual environment.
What is already there? Gloves, reproduction of movements, imitation of tactile sensations (pet cat).
Sales? No, because for each person has its own setting.
You need 18 million. rub, in a year you plan to earn several billion rubles? The market is large, digital, transactions from the market of educational services (learning to play musical instruments).
Team? Big, Ph.D., Microsoft, Skolkovo, neurobiology, expert from Duke University / USA.
- Ampi
Desktop charger for electronics and gadgets, used in cafes and restaurants.
Competitors? Paverbank, no field tests.
Isn't it easier for a cafe to make sockets on each table? It is expensive and inconvenient for them.
Researched the market. What is less visitors where there are no outlets? Yes, it was confirmed.
Will the device print checks? Now, no, then yes.
- ShockTrack + Preza
Portable sensor for determining the impact force for the early diagnosis of craniocerebral and other injuries (in sports, at work, in construction).
What does the sensor register? Acceleration of the helmet and the fact of injury.
Why did you do this? Doing sports, got 2 head TBI.
Why do you want to sell yourself, and not through sellers of sports equipment? This is add. sales channel.
Why do you need it? The child does not speak, being injured.
What was the device tested on? Only on the 1st founder.
- Astron-M
Platform for climate control, irrigation system in greenhouses, greenhouses, winter gardens, "home beds".
What do you sell? A box with a set of sensors and a set of relays that close / open the curtains, adjust the temperature, etc.
Cost price? 6 thousand. rub.
Where to get the drives? Do partners (vents, controllers, fan).
How to solve the problem now? Everybody has a problem how to heat a greenhouse, they heat it with free heat from the nearest heating main.
Photos of team leaders:
In conclusion, one of the
experts said that he was waiting for only 2 things from the presentations:
- How do people solve a problem now?
- The story of the “honeymoon” - as the client has improved life, after your decision.
I agree with the opinion of the expert. Beautiful graphics do not matter. Real financial results and communication with the client will show the viability of the business.