Magic Leap has raised another $ 827 million to bring augmented reality technology to a new level.
Startup Magic Leap is developing augmented reality technology, and this has proven to be a very expensive exercise.
Yesterday, The Verge reported that the project raised $ 827 million in the C round. Thereafter, the company's valuation could reach $ 3.7 billion. The total investment in the company will be $ 1.4 billion.
In October, the Chinese company Alibaba expressed its intention to invest $ 200 million in the project. Magic Leap investors are Google , a manufacturer of microchips Qualcomm and film studio Legendary . Last year, Google became the lead investor in a startup financing round. Who specifically invested in the project this time is unknown.
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Such a turn for Magic Leap promises great prospects: the startup will become the most expensive in the industry, and its growing ambitions already cover such projects as Facebook Oculus and Microsoft HoloLens . Magic Leap combines analogues of Google Glass technology (smart glasses) and Oculus Rift (virtual reality helmet) in one device.
The essence of Magic Leap is that a special technology has been created for building 3D stereoscopic images using microprojectors located in front of the user's eyes. It is believed that this technology will not only raise the realism of stereoscopic images to a new level, but will also be actively used in other augmented and virtual reality devices.
True, there is one “but” in this beautiful story - the general public has never seen the Magic Leap device alive.
Virtual reality will be the main way of communication and entertainment, Facebook CEO Mark Zuckerberg is sure. Sales of Oculus Rift will begin in the first quarter of 2016. Zuckerberg relies on this technology in the hope that it will pay off in the long run. “Imagine that you can enjoy a match, learn from teachers from all over the world or consult a doctor - all this only by connecting to virtual reality from home,” Mark Zuckerberg wrote.
In March 2014, Facebook acquired Oculus for $ 2 billion. At that time, the startup was only 20 months old.
To bring to the market the virtual reality helmet Rift, you need to spend hundreds of millions of dollars, representatives of Oculus estimate. However, in the coming years, revenues from the project should more than recoup the investment. Then Facebook will get billions in profits.
Yesterday, The Verge reported that the project raised $ 827 million in the C round. Thereafter, the company's valuation could reach $ 3.7 billion. The total investment in the company will be $ 1.4 billion.
In October, the Chinese company Alibaba expressed its intention to invest $ 200 million in the project. Magic Leap investors are Google , a manufacturer of microchips Qualcomm and film studio Legendary . Last year, Google became the lead investor in a startup financing round. Who specifically invested in the project this time is unknown.
')
Such a turn for Magic Leap promises great prospects: the startup will become the most expensive in the industry, and its growing ambitions already cover such projects as Facebook Oculus and Microsoft HoloLens . Magic Leap combines analogues of Google Glass technology (smart glasses) and Oculus Rift (virtual reality helmet) in one device.
The essence of Magic Leap is that a special technology has been created for building 3D stereoscopic images using microprojectors located in front of the user's eyes. It is believed that this technology will not only raise the realism of stereoscopic images to a new level, but will also be actively used in other augmented and virtual reality devices.
True, there is one “but” in this beautiful story - the general public has never seen the Magic Leap device alive.
Virtual reality will be the main way of communication and entertainment, Facebook CEO Mark Zuckerberg is sure. Sales of Oculus Rift will begin in the first quarter of 2016. Zuckerberg relies on this technology in the hope that it will pay off in the long run. “Imagine that you can enjoy a match, learn from teachers from all over the world or consult a doctor - all this only by connecting to virtual reality from home,” Mark Zuckerberg wrote.
In March 2014, Facebook acquired Oculus for $ 2 billion. At that time, the startup was only 20 months old.
To bring to the market the virtual reality helmet Rift, you need to spend hundreds of millions of dollars, representatives of Oculus estimate. However, in the coming years, revenues from the project should more than recoup the investment. Then Facebook will get billions in profits.
Source: https://habr.com/ru/post/297168/
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