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Where to read about media: 9 sites for professionals and their sympathizers




Finding a decent Russian media site is difficult, but realistic. In English - more research and numbers: you can peep good ideas. We have collected Russian and English-language media and blogs that write about the media business and journalism. Each attached links to a couple of interesting articles.

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Poynter


The non-profit school of journalism Poynter on its website writes about new media and changes in the profession.

The Washington Post is trying an intuitive design on the web.


Material about how the largest American platform conducts radical changes on the site in order to adapt it to mobile platforms and social networks.

10 tips on how to organize materials while writing


Roy Peter Clark, the author of the book 50 Receptions of Writing, tells how not to get lost in materials and not to die from an overdose of facts.



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Mediaskunk.ru


Mikhail Kalashnikov, Director of Products for Sports.ru blog. Sports.ru is one of the foremost Russian media (the technical department has more editorial staff there), which is actively experimenting with traffic channels and formats.

Kalashnikov in a blog talks about the Russian media market, regularly compiles digests of interesting publications on the topic.

What media do when users block all ads


"The problem with digital advertising is that it is networked - it spreads through platforms and uses the same technologies." Translational material about the eternal battle of UX and advertising and that it can complete.

“The perfect storm. 10 ways to redo comments if you don’t like them


Brainstorm on comments: what to do to improve their quality and quantity on the media website.



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American press institute


The American Press Institute is a non-profit organization founded in 1946. The site has good thematic news aggregators Need To Know , Business models , Metrics and measurement , which contains brief reviews and links to interesting news and publications from various sources. A good search on these sections. If you want to read a particular topic. How the media makes a redesign , for example.

"The best methods of conveying information to the Millennials"


Part of a large-scale study dedicated to millennials - people who were born between 1980 and 2000. What they care about and how to get their attention.



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"We and Jo"


The publication on modern media and journalism, created by Alexander Amzin - media consultant, former journalist "Lenty.ru". It is good because it translates good articles from English-language media and highlights the most important things from the western agenda of the industry. Unfortunately, the site is not updated as often as we would like.

Restarting the Independent: Important Features of the Web Version


In November 2015, the Independent restarted the site. "We and Jo" indicates the characteristic features of the digital version of the newspaper.

Summary and key findings of the Reuters Institute Digital News Report 2015 report


A brief (relatively) translation of the 112-page Digital News Report 2015 report, which contains all the important media trends.



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Nieman lab


The site of the American research company Nieman Lab. He regularly conducts research and talks about the latest news of the media industry. The main page aggregates media publications from blogs and the press (which makes it difficult to rummage through a bunch of sites and search for something in the media section). Reports section publishes analytics: from how it is to fight racism in the Obama presidency to new media markets.

Why the biggest news campaigns of the USA go to India


The story of how their editors in India open Quartz, BuzzFeed and Huffington Post. What they already have from the new market and what they expect.

“Can you get people to pay a dollar a day to read the news?”


A column of futurist Ken Doctor, already known to us, about why local media and potential monetization models are so important.



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Copyblogger blog


Copyblogger's blog is dedicated to content marketing in all its manifestations.

If you make your own media, do not neglect the sources dedicated to content marketing. Content marketing is just the story of how to make content that engages readers, and achieve maximum effect with minimal effort.

"The only sure way to make hit content in no time."


A story about how to reuse content and why you need to transfer the best materials over time.

“How to use the“ rule of three ”to create engaging content”


The “rule of three” says: everything that goes in the amount of three more satisfies, engages and cheers the reader. In the post understands how to use the three-part structure.



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We shall burn bright


Collective blog Bogdana Serebriyan, Olga Sidorova, Sergey Paranko, Miki Stetsovsky.

All of them work in the editorial media projects Mail.Ru Group, which is actively experimenting and interested in the world of media. For example, in holding projects, screenings no longer occupy a key role in the evaluation of authors.

They also have a group on Facebook , where participants post materials about what is happening in the Russian and foreign media.

"How the editors evaluate the effectiveness of the author"


The fact that the effectiveness of the editor should be assessed not by the number of views (it is easy to cheat), but by the involvement of readers.

“How interesting it is to arrange the results of surveys and data tables”


The text about how and why boring tables should be converted into infographics with real examples.



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MediaToolbox Blog


The blog of the analytical company MediaToolbox is dedicated to new media formats and editorial work.

“What will make the reader click on your text and read it to the end?”


How to make a random person on the Internet to click - all about the white, gray and black methods of enticing. To read, click on the hypnotabel.

"Telegram bots: everything you wanted to ask about them"


A comprehensive guide to a new media channel for the dissemination of information - bots in Telegram.



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DigiDay


Digital edition: content, advertising, marketing. Follows industry trends and regularly writes news and columns on the subject.

“Opinion: To flourish, publishers must examine their own data.”


A cautionary tale that publishers lose without processing user data.

“Why is Gawker not fighting Ad Block?”


While all media are struggling hard with ad blockers, Gawker says it will not prohibit or prevent readers from using Ad Block.



Source: https://habr.com/ru/post/296760/


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