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Google has become a licensed realtor

Google has added a tool for the selection and purchase of real estate to its portfolio of projects. The company has obtained a license as a realtor in California and plans to expand its influence to other states.

The last three years, Google went to this - the organization Google Compare Mortgages Inc was registered on August 13, 2012.

The new service from Google is a commercial product in which real estate sellers will pay for each lead. The company launches it under the brand Compare, which in March 2015 already launched a tool for selling insurance for cars.

To create a new tool, Google has teamed up with Zillow , an online real estate database that has been operating since 2006, and LendingTree , which helps in obtaining installments for homes and apartments.
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Users will select properties by price and location using Google Compare , the system will ask a question about how long the user plans to pay the amount, and then link it to a suitable lender to get a mortgage.

Source: https://habr.com/ru/post/296708/


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