10 recommendations in the preparation of advertisements for participation in mutual research

Today is an important topic, naturally for those who attract target subscribers with the help of the Mutual Funds tool.



It's about how to properly create an ad for a peer event.



The recommendations that we give here are purely our observations. And we made these recommendations by analyzing a large number of ads that participated in mutual activities from our ListPR.com service .

• Concrete and again concrete. Do not pour a lot of water. The title and description should be clear, then they work as efficiently as possible.

• Write concise titles and descriptions. Do not forget that you participate in a mass event, where there are several dozen ads. Do you think that a visitor to such an event is ready to read long texts describing each product on the mutual page?

• The numbers, where do without them. The numbers look especially good in headlines, reinforce them, draw attention to themselves. Figures are good, but without fanaticism.

• Be realistic. This is particularly relevant to the question of the previous paragraph about numbers. Do not need these "100 thousand per day lying on the couch." Would you believe it?

• Disclose all the benefits of your offer with the help of shootouts. The beauty of shootouts in their brevity. This is not a place for War and Peace.

• Enhance your ads by changing the color of the ad block, changing the transition button from the ad, etc. So your ad will become more noticeable and clickable.

• Do not forget about the pictures in your ads. Make them exciting, both in terms of images and color representation. Pictures should be themed to your proposal and reflect its essence.

• Write in a language that your consumer understands. Stay close to your user and it will definitely reach out to you.

• Surprise your offer. Don't be trite.

• Take a look at your offer through the eyes of the consumer. Why does he have to select your particular service or product from the list of ads on the mutual page?

We hope that these recommendations will help you to create the perfect ads with the highest conversion.