"Yandex" shows results above expectations, the company's shares are rising in price

According to the results of the third quarter, the financial results shown by Yandex turned out to be higher than the forecasted indicators. The company's revenue has grown, writes RBC. At the same time, the company's profits fell, the reason for which are marketing expenses, as well as rising costs for employees and renting a Moscow office.

Quarterly revenue of Yandex grew immediately by 18%, reaching a figure of 15.4 billion rubles. Operating profit is 3.2 billion rubles, which is 29% less than last year's result. Net profit decreased by 2% to 4.3 billion rubles.

Advertising sales “Yandex” increased by 17%, with the maximum growth rate in the field of contextual advertising. Display advertising showed a decline of 1%. The company's general director, Alexander Shulgin, claims that advertisers were transferred to a new auction model, which made it possible not only to lower the price per click, but also to improve the quality of traffic as well as the clickability of ads in Yandex.Direct.
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Arkady Volozh, head of the Yandex group of companies, considers the current quarterly results to be excellent. He highlights the following achievements: the stabilization of the search share in Russia, the agreement with Microsoft and some other results, for example, the adoption by FAS of the point of view of Yandex regarding Google.

Over the last quarter, the number of paid clicks increased immediately by 15%, with a 3% increase in the price of a click.

After the publication of the company's report for the third quarter, a significant increase in the value of Yandex shares was noted on the stock exchange. Thus, the shares of the domestic company rose by 9.55% in a few hours.