Tools needed by the developer for marketing applications

Market research

• Google's Keywords Tools
• Google trends
• App Annie - Application Analysis, Analytics, Market Research
• Distimo - Application Analysis, Downloading Ratings and Research
• Xyologic - A new approach to the search for mobile applications
• Apptrace - App Store Study
• AppMonsta - App Market Data
• Vision Mobile - Ecosystem Analytics Firm
• MetricsCat - Application Data Analysis

Marketing / Prototyping

• POP (Prototyping on Paper) - Prototyping Mobile Applications
• Mockabilly - Layout Application for iPhone
• Interface - Advanced prototyping and prototyping for iOS
• Blueprint - iPad and iPhone Application Layout
• Proptotypes - Changes static design into clickable prototype for iPhone
• FieldTest - Creating a mobile interactive prototype
• Keynotopia - Keynotopia turns Keynote and PowerPoint into the best rapid prototyping tools for creating application layouts
• Justinmind - Interactive frameworks for creating web and mobile applications
• Fluid UI - Prototyping for iOS, Android and Windows Applications
• UI Stencils - Stencils, sketches and accessories for user interface design
• App Cooker - Advanced Layout Generator for iOS Mobile Applications.
• Proto.io - Mobile Prototyping
• UXPin - UX Design Tools
• AppGyver's Prototyper - Changes frameworks into prototypes of interactive mobile applications
• App Mockup Tools - Prototyping for iPhone Applications
• WireKit - iPhone application framework
• DevRocket - Photoshop plug-in for iOS developers
• Flinto - Quick prototyping for iOS
• App Icon Template - Icon Templates for iOS 7 and Android Applications
• PortKit - UX Metaphor Equivalent for iOS and Android
• iOS 7 Wireframe Kit - “Set for the Illustrator to do your wyfreming afternoon at the beach”
• SketchMirror - Pre-design of mobile applications from your device
• Invision - Web and Mobile prototyping, as well as a tool for UI prototyping
• Framer - Animation Prototyping Tool
• Marvel - Free Prototyping Tool
• Sketch - Professional Digital Design for Mac

Demo Tools

• App.io - Interactive preview of applications and games

UI Element Collections

• Mobile Patterns
• Httprns
• Lovely ui
• Mobile mozaic

Crowdfunding for mobile applications

• Ackuna - Crowdsourcing platform for localizing and translating applications
• AppStori - Crowdsourcing and crowdfunding platform for applications
• Appbacker - Application Wholesale Market
• Appsfunder - Platform Search for Applications
• AppSplit - crowdfunding application platform
• Kraudmob - Mobile application crowdfunding
• Dandy - Collective Application Creation

Application localization

• Ackuna - Crowdsourcing platform for localizing and translating applications
• Jargon - Translation of applications into any language (SDK)
• iCanLocalize - Professional Translation
• Applingua - iOS, OSX and Android Localization Service
• OneSky - Translation of applications and websites
• PO Editor - Free tool for online software localization
• Acclaro - Mobile Application Translation
• Babble-on - Application Localization
• LocTeam - Localization of iOS and Mac OS X applications
• Gengo –Translate applications of any scale using human resources
• Wordcrafts - Mac OS and iOS Localization
• Smooth Localize - Cheap and fast way to localize iOS apps.
• Transfluent - Easy application translation using the Transfluent API
• DYS Translations - Service for translation and localization of video games

A / B Testing

• Hercules - A / B Mobile Application Testing
• Splitforce - A / B testing of mobile applications for iOS, Android and Unity
• Vessel - Mobile Application Optimization Using A / B Testing
• OneTwoSplit - A / B testing app store listing and improved conversion
• SplitMetrics - A / B testing icons and screenshots

User Reviews / CRM SDK

• Apptentive - In-app feedback for iPhone and Android developers
• Appboy - Platform to attract customers
• HelpShift - Customer Service for Native Applications
• LivePerson - Mobile Chat Tool
• UserEcho for iOS - Collect and manage reviews for iPhone or iPad applications
• TestFairy - Easily Testing Android Applications
• Testbirds - Crowd testing for mobile applications
• Instabug - Integrated feedback collection for mobile applications.
• swrve - Platform for marketing and optimizing mobile applications
• HelpStack - An open source framework for frequently asked questions.
• Hipmob - Integration of FAQ and live chat for websites and mobile applications

Integrated Mobile Application Analytics

• Flurry Analytics - Free application analytics service
• Google Analytics
• Apple App Analytics
• Apsalar - Analytics and advertising of mobile applications
• MixPanel - Mobile Application Analytics
• Localytics - Mobile Marketing and Analytics for Applications
• Countly - Mobile Marketing
• Playtomatic - Open source analytics games for any platform.
• HeatData - Heatmap for mobile versions of sites
• TestFlight Live - Analytics with TestFlight
• Placed - Location Analytics
• Keen.io - a platform for analytics
• Capptain - Application Management
• Kontagent –Customer Intelligence Mobile Application
• Applicasa - Application Management Platform
• Bango - Web and app analytics
• Appsee - Visual Analytics
• Telerik - Real-Time Analytics
• Paddle.com - Built-in analytics with 3 lines of code

Attribution / Market Analytics

• Tapstream - Mobile Application Market Analysis
• Trademob - Mobile Application Market Analytics
• Swrve - Embedded Marketing Platform
• Rdrct.it - Universal URL and Custom URL (content sharing)
• Adxtracking - Analysis and optimization of advertising
• AppsFlyer - Measuring and tracking mobile apps
• MobileAppTracking - Attribution Simulations
• Adjust - BI platform for mobile applications
• Segment - Customer Data Hub

Deep linking

• mobile.deep.linking - Methodology for launching native mobile applications by reference
• URX - Deep Linking for Mobile Applications
• deeplink.me - Deep Linking for Mobile Applications
• AppsFlyer One Link - Measuring and Tracking Mobile Applications
• Branch.io - Personalized installation for each new user.

Pop up notifications

• Urban Airship - Mobile Engagement
• PushWoosh - Free unlimited popup notifications
• Parse - Mobile Application Platform
• Push.io - Popup Notifications
• Xtify - Pop-up notifications for iOS, Android, Windows and Mobile Web
• mBlox - Mobile Engagement
• Quick Blox - Cloud Backend API for Mobile Applications
• MixPanel - Mobile Analytics
• Appscend is an “All-in-One” Mobile Platform
• Appoxee - Popup Notification Service
• Pushwizard - Pop-up notification service and remote event management.
• notiphi - Mobile location based analytics and messaging platform
• GameThrive - Simple and smart pop-up notifications.

Partnership programs

• TradeDoubler - Affiliate Marketing for Europe and Brazil
• LinkShare - Affiliate Marketing for USA, Canada and Mexico
• DGM Pro - Affiliate Marketing for Australia and New Zealand

Mobile Application Websites and Landing Pages

• Unbounce - Create, publish, and test landing pages (using mobile application templates)
• Appsites - Website creation for mobile applications.
• ThemeForest (Grizzly Theme) - Templates and Themes
• Appify WP - WordPress Themes for iOS and Mac Applications
• Launchrock - Attracting Customers
• Mobtizer - Creating landing pages for advertising mobile applications
• PlaceIt - Unusual layouts and demo videos
• UsersThink - Improved landing page with feedback from real users.

App Store Optimization

• AppTweak - Instant Marketing System for Applications and ASO Reports
• SensorTower - Mobile SEO and keyword optimization for iOS apps.
• Search Man SEO - Mobile SEO for iOS applications
• AppCod.es - App Store SEO
• Appnique - Improved search rankings in mobile app stores
• Gummicube - Solution for mobile marketing and ASO
• AppMind - keywords for iOS apps

Number of downloads and income tracking

• App Annie - App Ranking, Analytics and Market Research
• Distimo - Application Analytics and Application Data
• AppFigures - Mobile Application Market Analytics
• Mopapp - Mobile Application Market Analytics
• AppBot - App Store Reviews

Press

• HARO (Help A Reporter Out) - Connecting Journalists and News Sources
• Appromoter - Unites Developers and the Press
• JustReachOut - Contacting journalists

Ad networks

• iAd - Apple Advertising Network
• Appodeal - Programmatic mobile advertising mediation
• TapForTap - Ad network / free tap exchange
• Flurry App Circle - Target Advertising for Mobile Applications
• Chartboost - Mobile Game Platform
• Admob - Monetization and promotion of mobile applications
• AdColony - Video Advertising
• Vungle - Advertising mobile apps through video
• Millenial Media - Advertising and monetization of mobile applications
• Inneractive - Application Monetization
• Airpush - Mobile Advertising Network
• Medialets - Display Advertising
• xAd - Advertising and Marketing
• Jumptap - Target Mobile Advertising
• Tapgage - Mobile Advertising Network
• Appia - Advertising Network
• Apptap - Mobile Advertising Network
• Pollfish - Advertising platform for the target audience
• AppFlood - Cross-promotion platform for buying, selling and exchanging mobile traffic
• StartApp - Mobile Advertising

Video Ad Networks

• Chartboost - Mobile Game Platform
• AdColony - Video Advertising Platform
• Vungle - Advertising mobile apps through video
• Flurry App Circle - Target Advertising for Mobile Applications

Expert Tips

• Clarity - Business Tips for Entrepreneurs