At the
Oculus conference in Los Angeles, Chief Technologist Mike Shrepfer announced that
Facebook had once again invested in virtual reality technology. He added that in the next decade, the company plans to invest even more in Oculus projects. In March 2014, Facebook acquired Oculus for $ 2 billion. At that time, the startup was only 20 months old.
To bring to the market the virtual reality helmet
Rift , you need to spend hundreds of millions of dollars, representatives of Oculus estimate.
However, in the coming years, revenues from the project should more than recoup the investment. Then Facebook will get billions in profits.
Virtual reality will be the main way of communication and entertainment, Facebook CEO Mark Zuckerberg is sure. Rift sales will begin in Q1 2016. Zuckerberg relies on this technology in the hope that it will pay off in the long run. “Imagine that you can enjoy a match, learn from teachers from all over the world or consult a doctor - all this only by connecting to virtual reality from home,” Mark Zuckerberg wrote.
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Oculus CEO Brendan Iribe complained that Facebook engineers and designers are not yet ready to create virtual reality applications. According to him, he is doing everything possible to inspire Facebook engineers, but the virtual reality market is still small. At the same time, he notes that he does not know another general director of a large corporation, other than Zuckerberg, who would like to immerse himself in the work on virtual reality projects. Iriba is faced with a difficult task - to force Facebook to throw the best forces at work on a platform that does not have customers, according to Vedomosti, citing the Financial Times and The Wall Street Journal.
Oculus also has its own
Toybox project, which allows two partners to throw the ball or play table tennis. The company will now be able to take advantage of the Facebook platform and transfer information about existing people and the connections between them into the virtual world. The more popular virtual reality becomes, the more and more it will inherit from Facebook, Iribe says.
Oculus developers believe that virtual reality will be primarily popular among video game enthusiasts and enthusiasts. Deutsche Bank predicts that Oculus will sell about 1.5 million virtual reality helmets next year.
Last year, Google introduced the
Cardboard virtual reality device and became the lead investor in a round of financing for the startup
Magic Leap , which is developing a device that designs three-dimensional objects into a real environment. Korean Samsung Electronics in partnership with Oculus plans to release the
Gear VR device this year. Japanese Sony has created its own virtual reality helmet
Project Morpheus .