Want to make money on mobile games? Enter the Indian market
In 2014, mobile application users spent twenty one billion dollars in them. In mobile games, users spent an average of fourteen dollars. The head of Zynga, Atul Bagga, told in which country the market of games for smartphones is growing the fastest.
In 2008, Apple launched the App Store, which has forever changed the market. At this time, Facebook removed the games from the social network, and online game developers earned hundreds of millions of dollars in revenue. Investing in a new and unverified platform seemed not the best choice for a stable and fast-growing company. One of the first successful players in the mobile market was King, which launched Candy Crush Saga in 2012. Clash of Clans from Supercell was released earlier this year.
In 2014, the revenue of app stores for smartphones was twenty-one billion dollars, and Flurry forecasts that it will grow to thirty-three billion in 2015.
Finder Zynga told on VentureBeat statistics of games for smartphones around the world. In South Korea, forty two dollars of payments fall on each device per year; in Russia, nine dollars. The average result for the world - fourteen dollars.
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The fastest growing market according to financial director Zynga is India. This image is a comparison of the Indian mobile gaming market in 2014 and the Chinese personal gaming market in China in 2004. The population of India in 2014 was 1.2 billion people, while one hundred forty million people used smartphones, and over the next five years this figure could increase to six hundred and fifty million.
In 2008, Apple launched the App Store, which has forever changed the market. At this time, Facebook removed the games from the social network, and online game developers earned hundreds of millions of dollars in revenue. Investing in a new and unverified platform seemed not the best choice for a stable and fast-growing company. One of the first successful players in the mobile market was King, which launched Candy Crush Saga in 2012. Clash of Clans from Supercell was released earlier this year.
In 2014, the revenue of app stores for smartphones was twenty-one billion dollars, and Flurry forecasts that it will grow to thirty-three billion in 2015.
Finder Zynga told on VentureBeat statistics of games for smartphones around the world. In South Korea, forty two dollars of payments fall on each device per year; in Russia, nine dollars. The average result for the world - fourteen dollars.
')
The fastest growing market according to financial director Zynga is India. This image is a comparison of the Indian mobile gaming market in 2014 and the Chinese personal gaming market in China in 2004. The population of India in 2014 was 1.2 billion people, while one hundred forty million people used smartphones, and over the next five years this figure could increase to six hundred and fifty million.
Source: https://habr.com/ru/post/294690/
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