Calltouch forms regions
Calltouch Call Tracking comes to the regions with an educational mission and presents a series of free seminars on improving the effectiveness of online advertising in the 10 largest cities in Russia.
- The crisis has pushed the regions to the need to redistribute budgets and it is no longer possible just to spend money on advertising without worrying about returning investments. Therefore, we felt that our three-year experience in the optimization of contextual advertising would be useful to colleagues. Having tested a number of tools using the example of Moscow and St. Petersburg, we took into account and corrected errors, so now we are ready to show clean and high-quality service to colleagues from other cities, ”explains the essence of the project Mikhail Fedorinin, founder of Calltouch.
In the mini-conference format, event participants will learn how to identify sources of calls down to keywords and optimize context costs, understand why advertising automation is the future, and learn how to improve business process efficiency with the help of intelligent analytics tools. For their part, the seminars will be supported by Yandex specialists who will talk about the nuances of advertising campaigns in Yandex.Direct, and the experts of Mail.ru Group will present the capabilities of the myTarget system. Colleagues from local agencies will share their experience and knowledge on the example of successful projects.
The first cities in the educational tour will be Yekaterinburg (September 9), Kazan (October 29), Samara (December 3).
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Sign up for a free seminar in Yekaterinburg: Calltouch .
- The crisis has pushed the regions to the need to redistribute budgets and it is no longer possible just to spend money on advertising without worrying about returning investments. Therefore, we felt that our three-year experience in the optimization of contextual advertising would be useful to colleagues. Having tested a number of tools using the example of Moscow and St. Petersburg, we took into account and corrected errors, so now we are ready to show clean and high-quality service to colleagues from other cities, ”explains the essence of the project Mikhail Fedorinin, founder of Calltouch.
In the mini-conference format, event participants will learn how to identify sources of calls down to keywords and optimize context costs, understand why advertising automation is the future, and learn how to improve business process efficiency with the help of intelligent analytics tools. For their part, the seminars will be supported by Yandex specialists who will talk about the nuances of advertising campaigns in Yandex.Direct, and the experts of Mail.ru Group will present the capabilities of the myTarget system. Colleagues from local agencies will share their experience and knowledge on the example of successful projects.
The first cities in the educational tour will be Yekaterinburg (September 9), Kazan (October 29), Samara (December 3).
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Sign up for a free seminar in Yekaterinburg: Calltouch .
Source: https://habr.com/ru/post/294006/
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