
How to make it so that the offer works, even when you sleep? Get ad networks to “talk” about your business proposal all the time. Become omnipresent in the eyes of a client.
Today I want to share an effective technique for those who send commercial offers to their customers by email.
')
We use it in some of our projects and it works off with a bang.
I will describe in steps what needs to be done to implement the idea:
Packing your manual in landing
Create a landing page on which the essence of your proposal. The landing page must have a clear next step. For example, leaving the application.
Prepare a letter in which there is a link and a proposal to read KP by clicking on it
For example:

You install all possible retargeting codes on a landing page (Yandex Metric, VK retargeting code, Google remarketing tag, Counter top.mail.ru)
How to do this you can see in my megamind video
here .
Customize advertising campaigns in all of the above ad networks
Just like this I told in the video. Watch
herePotential customer receives KP, follows the link
As soon as the KP recipient gets on your landing page with a commercial offer, all retargeting codes fix it in their databases.
A potential customer sees your ad everywhere
Visiting sites that are part of the Yandex Advertising Network, Google Contextual Media Network, social networks, a potential client sees your advertisement everywhere.
Customer thinks you are omnipresent
Switches on advertising to your KP and leaves a request.