According to research by J`son & Partners Consulting, by 2016 the turnover of online games in Russia will grow by 16% and reach $ 1.89 billion. Contrary to the predictions of some experts, the online gaming market did not collapse last year.
At the end of 2014, multiplayer online games remain the largest segment of the gaming market in Russia. They occupy about 40% of the market in monetary terms. Moreover, further growth is expected in this niche. This will happen both by increasing the number of Internet users and by attracting new members to the gaming community. The rest of the market is divided between mobile games, PC games, console and browser games.
However, the fastest growing segment of mobile online games. The most famous publishers and developers of such games are
Rovio Entertainment Ltd. ,
Game Insight and
HeroCraft . The mobile segment showed an average annual growth rate of 23%. This is due to the improved functionality of mobile devices and the expansion of 3G and 4G (LTE) coverage. “The development cycle of games in this market niche is shorter, new interesting products appear constantly, and Russian developers are traditionally strong in this area,” added JPC.
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In comparison with the mobile segment, the PC games market for the year showed a slight increase - 3-5%, Kommersant
reports .
The Russian Association of Electronic Communications estimated the volume of the Russian gaming market at 35 billion rubles at the end of 2014, which is 22% more than in 2013.