[Infographics]: How reviews and likes change online trading
Psychologists call this the "joining effect" - social proof (social proof) encourages us to repeat the actions of other people, if we are sure that this is correct. This is a powerful tool to influence the decision of users to make a purchase.
Company Mneniya.Pro has prepared an infographic on the impact of feedback and likes on sales and consumer activity. The data used in the material is based on more than 150 cases in different niches and collected by Mneniya.Pro over the past two years on the Russian and CIS markets. The infographic also uses data from the western social commerce service Bazaarvoice. Recommended for review to all those engaged in online commerce.
Company Mneniya.Pro has prepared an infographic on the impact of feedback and likes on sales and consumer activity. The data used in the material is based on more than 150 cases in different niches and collected by Mneniya.Pro over the past two years on the Russian and CIS markets. The infographic also uses data from the western social commerce service Bazaarvoice. Recommended for review to all those engaged in online commerce.
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Source: https://habr.com/ru/post/292794/
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