Russian businessman Roman Abramovich has invested in the Israeli company AnyClip Media. In the new round of financing, this company raised $ 21 million,
according to Vedomosti. In addition to Abramovich, the American company Limelight Networks also invested in a startup. The investments were also provided by the current shareholders of the company, Jerusalem Venture Partners, GTI, etc.
The company AnyClip Media is the creator of the platform of the same name, which distributes video content through 200 thousand partner sites. In its work, the company uses targeting, which allows advertisers and video producers to receive targeted views.
The company Interactive Advertising Bureau previously published a forecast to increase the volume of the global video advertising market this year by 46% - up to $ 10.3 billion.
The founders of AnyClip Media are Knesset deputy from the Zionist Camp party Erel Margalit and ex-president of Sony Corporation of America Mickey Schulhof. Now the company has offices in Israel and the United States, which has about 50 employees.
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The management of the company plans to invest in improving the platform.