Klear, a web-based social networking analytics platform, raised $ 1.5 million from Altair Capital and TMT Investments
Israeli startup Klear raised $ 1.5 million in the next round. The main investors were the Investment Fund of Igor Ryabenky Altair Capital and the company TMT Investments . In addition, GIG has invested in a startup. The funds will be used to promote the project and expand its influence in the US and UK markets, reports TechCrunch.
In March, Altair Capital participated in a $ 750,000 round. Then Klear was also called Twtrland. In September 2014, TMT Investments invested in the project $ 150,000 in exchange for 3.33% of the share capital. In 2012, a Microsoft corporation accelerator located in Tel Aviv invested in Twtrland.
Klear provides an opportunity to track advertising campaigns of competitors in social networks, and in addition, receive information about trends and user preferences on topics of interest. Today the service is integrated with Facebook , Instagram and Twitter . In the future we plan to integrate with Pinterest , Google Plus and LinkedIn . Users of the service can be those who already use complex analytical tools and want to get a simpler analytics. In addition, the service can be useful for companies that do not use analytical platforms, but want to increase their presence in social media. Klear's customers include Nike, McKinsey and Stanford.
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Klear's competitors are the social monitoring platforms Radian6 , Brandwatch , Traackr and Klout .
In March, Altair Capital participated in a $ 750,000 round. Then Klear was also called Twtrland. In September 2014, TMT Investments invested in the project $ 150,000 in exchange for 3.33% of the share capital. In 2012, a Microsoft corporation accelerator located in Tel Aviv invested in Twtrland.
Klear provides an opportunity to track advertising campaigns of competitors in social networks, and in addition, receive information about trends and user preferences on topics of interest. Today the service is integrated with Facebook , Instagram and Twitter . In the future we plan to integrate with Pinterest , Google Plus and LinkedIn . Users of the service can be those who already use complex analytical tools and want to get a simpler analytics. In addition, the service can be useful for companies that do not use analytical platforms, but want to increase their presence in social media. Klear's customers include Nike, McKinsey and Stanford.
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Klear's competitors are the social monitoring platforms Radian6 , Brandwatch , Traackr and Klout .
Source: https://habr.com/ru/post/292318/
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