Amazon in its 20th anniversary will hold the analogue of "Black Friday"
Amazon , the world's largest online retailer, plans to hold on its 20th birthday an analogue of Black Friday, a campaign called Prime Day. This Amazon reported in its own press release.
The action is scheduled for July 15. All Prime users from 9 countries will be able to participate: USA, UK, Spain, Japan, Italy, Germany, France, Canada and Austria. You can try the program for free, the trial period is limited to a month. An Amazon Prime subscription costs $ 99 per user per month.
According to analyst firm Consumer Intelligence Research Partners, Prime users spend on shopping at Amazon twice as much as regular online retailer users: $ 1.5 thousand instead of $ 625, writes Slon.
Another organization, National Retail Federation, estimated that in 2014, sales over four weekends (plus Thanksgiving Day and Black Friday) amounted to $ 50.9 billion. Last year, sales on Black Friday increased by 26% in compared with 2013, exceeding $ 1.5 billion
The action is scheduled for July 15. All Prime users from 9 countries will be able to participate: USA, UK, Spain, Japan, Italy, Germany, France, Canada and Austria. You can try the program for free, the trial period is limited to a month. An Amazon Prime subscription costs $ 99 per user per month.
According to analyst firm Consumer Intelligence Research Partners, Prime users spend on shopping at Amazon twice as much as regular online retailer users: $ 1.5 thousand instead of $ 625, writes Slon.
Another organization, National Retail Federation, estimated that in 2014, sales over four weekends (plus Thanksgiving Day and Black Friday) amounted to $ 50.9 billion. Last year, sales on Black Friday increased by 26% in compared with 2013, exceeding $ 1.5 billion
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Source: https://habr.com/ru/post/292256/
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