Trends in e-commerce

Trends and fashion trends on-line in the Russian segment defy logic, as does the flight of a bumblebee. Everybody is running somewhere, nobody knows anything, but everyone is loudly noisy.

a) Before, electronic money was fashionable. Only not lazy to launch projects. $ 100 thousand, a month of work, buying a kernel and everything ...

Project PR. Investors have invested huge amounts.

Examples: RBC Money. Of the high-profile investments runes in ubank ($ 8 million).
Now ubank is on the verge of closing, and RBC Money generally delays money for 2 months.
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b) Then merchant acquiring became fashionable. 2can, Life Pay, Pay Me. Of the sensational investments in Life Pay $ 2.5 million, in 2can, like $ 5 million.
Now 2can earns 1 million r. per month (for open sources), and announces the merger with one of the competitors. Life Pay generally went to Asia, because Russia lacks turnover.

Investors again lost money. And they are very angry when they remind them of their epic Fails.

c) Now Internet banking is super popular. From the acclaimed: OTP Bank invests 40 million euros in its Internet banking, and former employees of Bank 24 open something new.

Investors will trust their analysts and lose money. Trends and a strong project are two different things! And when they meet, they ask for a business plan, a development plan, user growth, investment guarantees, two months for consideration, etc.

From personal experience.

PS And TKS quiet glanders, the only came in plus.