The TNS research company has calculated that the daily audience of VKontakte is 13.3 million people, while in March 2015 the daily audience of Channel One is 10.9 million,
writes BBC .

The largest social network in Russia, VKontakte, surpassed Channel One, TNT, STS and Russia 1 in its daily audience. The weekly audience of VKontakte is 20.1 million people, this figure coincided with the social network and the main federal TV channel.
The social network Odnoklassniki was on the 14th place in the ranking with a daily audience of 5.7 million people per day and 10.4 million per week.
')
In Russia, the daily Facebook audience in March was 1.5 million users, on Instagram - 875 thousand people.
TNS study covered the cities of Russia with a population of 100 thousand people, the audience was from 12 to 44 years old.
The Internet in the first quarter of 2015 became the
only growing segment of the advertising market in Russia . TV advertising fell by 22% to 30.6 billion rubles, while on the Internet it grew by 9% to 18.1 billion. Growth in the network was due to spending on contextual advertising.