99 resources to promote startups

In our adapted selection you can find many useful sources for a number of marketing tasks that all businesses, without exception, have to solve. We are sure that everyone will be able to find something suitable for their projects.

1. Positioning and copywriting

Popular startup: Practical recipes ;
How to choose a name for your company?
Project name in 5 minutes: Short guide ;
Budget design solutions for startups ;
Components of a convincing design ;
Copywriting: Guide for beginners ;
101 copywriting tips ;
What is the essence of your value proposition?
Brief description of the project: Insiders and tips ;
Landing Design: Walkthrough ;
58 sources on email marketing ;
Copywriter checklist ;
Copyhackers: Copywriting Blog ;
Hemingwayapp: Application for copywriters ;
Y Combinator: Positioning DoorDash startup .

2. Content Marketing

Y Combinator: product and fairness curve ;
Content marketing guide ;
Examples of approaches to working with content ;
20 materials in 20 weeks and 2 million views ;
Content that helps train your customers ;
Content marketing in the service of email marketing ;
Content Marketing: Case BufferApp ;
Heading guide ;
Hubspot: Content Marketing Blog ;
Content marketing for a startup.

3. SEO (Search Engine Optimization)

Yandex and search engine optimization ;
Google's SEO Guide ;
SEO for dummies: Hyde from Moz.com ;
Hyde: Advanced SEO optimization ;
How to work with keywords?
SEO Cheat Sheet from Moz.com ;
Life hacking and SEO tips ;
Viperchill: SEO optimization blog ;
Keywordtool: Working with keywords ;
Wordstat: Tool from Yandex .

4. PR

5. Advertising and email marketing

Yandex.Direct ;
Retargeting for dummies ;
Google Adwords Guide ;
Facebook call-to-action buttons ;
PPChero: Blog on contextual advertising ;
Calculator of advertising costs and metrics ;
25 examples of email newsletters ;
More examples of email newsletters ;
Parsing letters for registering clients ;
Getvero: Email marketing blog .

6. Growth Hacking

Alex Schultz (Facebook): Introduction to Growth Hacking ;
Growth Hacking through partnerships ;
From 0 to 2 million users (daily) ;
Work with partners: Case StatusPage.io ;
Growth, marketing and product: Tips ;
How to keep users of your product?
Growth Hacking Guide ;
Analysis of the myths about Growth Hacking ;
Viral calculator ;
86 free sites for promotion .

7. Conversion and analytics

A / B Testing Quick Start Guide ;
Mini-guide on the start page (landing) ;
Basic course on working with conversion ;
Case for improving the conversion rate ;
ConversionXL: Theme Blog ;
Conversion Rate Experts: A conversion blog ;
50 materials on Google Analytics ;
Pirate Metrics: Beginner's Guide; ;
3 metrics for decision making ;
Metrics for SaaS startups .

8. Workflow

Time management for a startup ;
Your first 10 customers ;
The first 100 customers: Case Baremetrics ;
From idea to $ 5000 per month ;
How to work with the first customers?
2000 users without scaling ;
From zero to $ 30 thousand dollars a month: 7 conclusions ;
Case of use of inbound-marketing ;
Workshop on lean analytics ;
Lean startup: Dropbox experience .

9. Podcasts and videos

10. Our other selections

Source: https://habr.com/ru/post/288990/

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99 resources to promote startups

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