
The American company Six Apart, has published an original proposal for journalists who came under dismissal due to the crisis. All of them can now get a free account on the TypePad blogger platform as part of the
Journalist Bailout Program . This is a professional account worth $ 150 per year, as well as the opportunity to get free technical support and promotion through participation in the
Blogs.com aggregator (here, bloggers also receive a portion of advertising revenue earned by the aggregator).
Interestingly, Anil Dash, the former blogger and vice president of the company,
announced the launch of the new program immediately after Six Apart had cut its own staff.
Thus, thanks to the crisis, the idea is realized in the spirit of Web 2.0: journalists must be independent and publish directly through the Web, receiving a portion of the profits from online advertising. This is a typical model for a blogger-moneymaker, but now professional journalists are switching to this kind of business. Anil Dash claims that hundreds of applications for participation in the project have already been received.