Press releases end. Corporate blogs recognized as official source of information for SEC
The US Securities Commission made a historic decision yesterday. From now on, public companies are not required to publish official press releases. All mandatory financial information can be posted on corporate blogs. From this point on, they become a full-fledged source of information that is required by law to “bring to general information”.
According to accepted recommendations, the company's website is considered the official data source. The press release can be published on the financial information page, in the news feed or in the corporate blog on the company's website.
It must be said that with this decision of theirs the SEC destroys the old and familiar way of transferring information from corporations to the general public. This has always happened through the media, and for the media themselves it was one of the main sources of material. Now, the progress of online media has reached a certain level, when media assistance is no longer needed. People without them are able to independently subscribe to the necessary RSS and quickly receive all the necessary information.
This is a long-awaited SEC decision. Apparently, in the very near future, press releases can be officially attributed to spam, which they actually are. If a company wants to spread information, it can easily do it through social media like “Habrahabra”, simply by posting a link to its official blog here (or by placing its official blog right here, this functionality can appear on the “Super Gabra”) and independently joining communication with the public. It’s not necessary to fill in journalists' mailboxes with junk - it’s just ineffective.
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via TechCrunch
According to accepted recommendations, the company's website is considered the official data source. The press release can be published on the financial information page, in the news feed or in the corporate blog on the company's website.
It must be said that with this decision of theirs the SEC destroys the old and familiar way of transferring information from corporations to the general public. This has always happened through the media, and for the media themselves it was one of the main sources of material. Now, the progress of online media has reached a certain level, when media assistance is no longer needed. People without them are able to independently subscribe to the necessary RSS and quickly receive all the necessary information.
This is a long-awaited SEC decision. Apparently, in the very near future, press releases can be officially attributed to spam, which they actually are. If a company wants to spread information, it can easily do it through social media like “Habrahabra”, simply by posting a link to its official blog here (or by placing its official blog right here, this functionality can appear on the “Super Gabra”) and independently joining communication with the public. It’s not necessary to fill in journalists' mailboxes with junk - it’s just ineffective.
')
via TechCrunch
Source: https://habr.com/ru/post/287526/
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