Music marketing

Digital music is becoming an increasingly popular marketing tool. I previously wrote about the joint action of Pepsi and AmazonMp3 . Before that, Coca-Cola actively collaborated with iTunes. Now it became known about one more action: the newspaper NY Daily News together with EMI will hold an advertising campaign: in two issues of the newspaper Super Bowl Sunday (3 fer) and Grammy (February 10) special promotional codes will be published, which can be exchanged for mp3 to site newspaper nydailynews.com .