New York Times is becoming more social

Today, The New York Times , one of the leading newspapers in the United States, has begun direct collaboration with 3 social networks - Digg , Facebook and Newsvine - having introduced the possibility of direct posting to these networks in most articles on its website.

A header and a small part of the text of the article is added to the social networking site. Innovation, however, did not affect all the materials - the possibility of direct posting is not included in articles from TimesSelect , blogs of journalists, the "hot news" and other selling content.

NYTimes.com development and strategic planning manager Christine Topalian noted that the newspaper “is looking for ways to attract a technically advanced audience accustomed to commenting and distributing news.” The Seattle start-up of six people, Newsvine Mike Davidson, said that this collaboration is a huge breakthrough for his project (by the way, the least promoted of the three). Mike Davidson declined to comment on the possible investment of the New York Times in Newsvine ...