YAN partners will receive only a third of the advertiser's money.

After reading the post “The Yandex Advertising Network is starting to conclude contracts with individuals directly,” he began to count and think ... According to the new scheme, Yandex will take 13% from my income and pay personal income tax (PIT). That is, in the end, the amount that the advertiser made to the account, I get only a third part ... But before there was half? Of course, becoming a “white” company is good for Yandex before going to the IPO. But why should I suffer because of this and lose my income?

Let's count together.
1. The advertiser deposits 100% of the money into the account (we take 100 rubles).
2. Of this amount, Yandex pays 18% VAT. (100 p. -18% = 82 p.)
3. The remaining amount is divided between the partner and Yandex. Partner gets 45% of this amount. (82 p. -55% = 36,9 p.)
3. As it is written on the website “Of the accrued remuneration, Yandex retains and transfers the personal income tax to the Russian budget (13%)” (36.9 p. -13% = 32.1 p.)

From 100 rubles I will get a maximum of only the third part - 32 rubles. In addition, there is still some kind of incomprehensible scheme in which “the price per click on Yandex.Direct depends on the efficiency of the site” , in which these 32 rubles will be for me, a simple webmaster, an unattainable maximum and shine only with the best indicators of the site.
')
UPD: Say hello to minus karma. But only the truth is said here ... Perhaps the employees of a certain company do not like it. I ask those who have the same opinion as I support the post, me and my karma :)