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Net Elements acquired Russian online payment leader

According to Interfax, the leader of the global market for mobile payments and transaction technologies, Net Element has acquired PayOnline, the Russian leader among electronic payment systems and payment systems.

The PayOnline audience has more than 10 million active users in the CIS, Europe and Asia. The company's partners are such banks as VTB 24, Raiffeisenbank, Bank of Moscow, Global Payments (UCS) and WireCard Bank.

Innovations such as card2card transfers and split payments will be included in the portfolio of services that Net Element offers in the international market.
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Net Element owns the TOT Money platform, which it provides to clients of the “big three” operators and Alfa-Bank. In addition, the company cooperates with Mail.ru Group.

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“TOT Money has already established itself as a leader in the mobile payments and commerce industry. The acquisition of PayOnline will allow us to create a synergistic interaction between PayOnline, TOT Money and Unified Payments, creating a single ecosystem that unites all methods of remote payment in Russia, ”explains Oleg Element, CEO of Net Element.

According to McKinsey Global Payments Map for 2014, PayOnline covers about 30% of the global online payment market and 5% of the international market as a whole.

In addition, thanks to the existence of direct PayOnline agreements with 7 banks in Europe and 5 in the CIS countries, Net Element will be able to work with transactions of foreign merchants.

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“Our market position and customer base will allow Net Element to accelerate its development in the region, providing our payment innovations with international reach,” explains PayOnline CEO Marat Abasaliev.

“Part of this deal will be the participation of Social Discovery Ventures in the share capital of Net Element. The holding will become a shareholder and client of Net Element, ”according to a press release. Social Discovery owns projects such as Shazam, Anastasia Date and Plenty of Fish.

Source: https://habr.com/ru/post/286806/


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