Secrets of creating a viral video "Pogrom in the office"

Not so long ago, the entire Runet was struck by the scale of the campaign to promote Timur Bekmambetov’s Wanted movie.


Now the creators of the movie “Pogrom in the Office” reveal cards in an interview about this viral campaign . Here are some quotes:

Lebedev participated in the campaign or just as half of the RuNet was led to the right provocation?
Lebedev fell for it. And a low bow to him for posting a movie with a revelation.
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We received the final version of the video an hour before we planned to start sowing.

In Russia, there are about 2,000,000 views of all videos on the Internet. In the west, about 8,000,000 people watched videos on the Internet.

Read fully on virusok.ru