Casual hardcore: do you need it?
There is the concept of "casual games".
This name usually means (developers) small games downloaded from the Internet, distributed according to a “globular” pattern: a game with a time limit is downloaded (less often - the number of levels), if, after playing a limited version, the user wants to complete - send SMS or pay by card and gets the code, after the introduction of which the restrictions from his version of the game are removed. There are many portals selling such games. Nevosoft , Reflexive Arcade , Real Arcade , Popkap , Pogo Geymes , Lolo , Alavar , Game House , etc.
Shopping statistics shows that the main buyers of casual games are women in their thirties. Accordingly, most games of this type focus on them. Therefore, the genres “I am looking for”, “three in a row”, all kinds of “click-managers” and “servant simulators” multiply and multiply.
There is also the concept of "hardcore gamer." As a rule, this is a male player of 15-30 years old, who prefers shooters, strategies, all kinds of “meat”, a complex game system that cannot be sorted out on the move, etc. Games for hardcore players are usually sold on disks, because they weigh a lot, contain a lot of content, have completely different requirements for graphics and hardware. If we are talking about short downloadable games - hardcore players usually prefer free, including online.
However, there is a certain class of games, which can be called “casual hardcore”. These are casual games focused on men: with battles, spaceships, blood and explosions, busty women and muscular heroes. From the set of casual portals, the most massively games of this class are presented on the Arcade Reflexive website . These include Ricochet , Star Defender , Jets N Guns , Astro Avenger and similar games. These include Puzzle Quest and Puzzle Hero .
The overwhelming majority of developers believe that making a game in the casual hardcore class is initially meaningless - no one will buy, there is no suitable audience for marketing, and production costs are much higher than for ordinary casual ones. This is explained by the fact that the hardcore player is happy to play the game, but almost never buys: either he has time to play, or he plays free flash counterparts, even if they are simpler, or he will find \ write a crack \ keygen for a toy rather than pay five \ ten \ twenty bucks a game that weighs less than a hundred meters. Optimists, however, believe that this applies only to the CIS audience.
Actually, what I got this topic. The audience on Habré, I think, is mostly targeted for casual hardcore. In the sense that it would be interesting for most people to play games of this niche. But what about buy ? Habraludi, have you ever downloaded casual games at all? And after the race at least once bought? If so, what kind of games were these? Ordinary casuals or casual hardcore?
This name usually means (developers) small games downloaded from the Internet, distributed according to a “globular” pattern: a game with a time limit is downloaded (less often - the number of levels), if, after playing a limited version, the user wants to complete - send SMS or pay by card and gets the code, after the introduction of which the restrictions from his version of the game are removed. There are many portals selling such games. Nevosoft , Reflexive Arcade , Real Arcade , Popkap , Pogo Geymes , Lolo , Alavar , Game House , etc.
Shopping statistics shows that the main buyers of casual games are women in their thirties. Accordingly, most games of this type focus on them. Therefore, the genres “I am looking for”, “three in a row”, all kinds of “click-managers” and “servant simulators” multiply and multiply.
There is also the concept of "hardcore gamer." As a rule, this is a male player of 15-30 years old, who prefers shooters, strategies, all kinds of “meat”, a complex game system that cannot be sorted out on the move, etc. Games for hardcore players are usually sold on disks, because they weigh a lot, contain a lot of content, have completely different requirements for graphics and hardware. If we are talking about short downloadable games - hardcore players usually prefer free, including online.
However, there is a certain class of games, which can be called “casual hardcore”. These are casual games focused on men: with battles, spaceships, blood and explosions, busty women and muscular heroes. From the set of casual portals, the most massively games of this class are presented on the Arcade Reflexive website . These include Ricochet , Star Defender , Jets N Guns , Astro Avenger and similar games. These include Puzzle Quest and Puzzle Hero .
The overwhelming majority of developers believe that making a game in the casual hardcore class is initially meaningless - no one will buy, there is no suitable audience for marketing, and production costs are much higher than for ordinary casual ones. This is explained by the fact that the hardcore player is happy to play the game, but almost never buys: either he has time to play, or he plays free flash counterparts, even if they are simpler, or he will find \ write a crack \ keygen for a toy rather than pay five \ ten \ twenty bucks a game that weighs less than a hundred meters. Optimists, however, believe that this applies only to the CIS audience.
Actually, what I got this topic. The audience on Habré, I think, is mostly targeted for casual hardcore. In the sense that it would be interesting for most people to play games of this niche. But what about buy ? Habraludi, have you ever downloaded casual games at all? And after the race at least once bought? If so, what kind of games were these? Ordinary casuals or casual hardcore?
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Source: https://habr.com/ru/post/28422/
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