SEGA cuts hundreds of employees to “optimize costs”

Now many companies are making reductions in order to work more efficiently (read, save on operating expenses). Even IT industry whales, such as IBM, are cutting staff. Sega also decided to make a series of cuts, the bankruptcy of which was rumored (and not only rumors) many years ago. In 2004, the almost-ruined company was bought by the manufacturer of toys for gaming machines (pachinko) Summy.

Nevertheless, the company has managed to continue its work, repurposing new markets. Now the company’s management plans to focus on the mobile and PC games sector, so soon all non-core assets will be reduced . As part of the project to optimize the work of the company will be reduced by about 300 employees. Some more employees will not be dismissed, but their salaries and / or amount of work will be changed, most likely, downward.

It should be noted that in the 2013 fiscal year, the company employed 2,200 people. The US division of Sega will also close its headquarters in San Francisco, and will move to southern California in order to reduce corporate costs. According to company management, the restructuring will affect only the state of Sega in Europe.
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Now the company is going to leave the console games market, instead the employees' efforts will be focused on the mobile games market, as well as on the online PC games market. Previously, the company has adapted a number of its console games for mobile devices, including Super Monkey Ball, Crazy Taxi, and a pair of Sonic series.

The last large-scale downsizing at Sega was held in 2008. Then the company made reductions to reduce costs, since the financial results were very poor.