We Are Social: Internet, mobile and social networks in 2015
In 2014, the number of Internet users increased by half a billion, 222 million new accounts appeared in social networks, and the total number of mobile users reached 3.65 billion people - 51% of the world's population. On average, a person spends 4.4 hours a day on the Internet from a PC and 1.7 hours from a mobile device. 29% of people have active accounts in social networks, where they spend 2.4 hours daily. 64% of Britons shop online, and 37% of South Koreans use smartphones to do this.
We Are Social in a report on 376 pages told about the trends of the Internet, mobile communications and social networks. The agency used data from 240 countries of the world and examined in detail 30 countries, including Russia.
The population of the planet grew by 1.6% and amounted to 7.21 billion people. The number of active Internet users has grown by 21% - by 525 million people. Social networks are actively used by 2.078 billion people, that is, 29% of the world's population. More than half of people around the world use mobile communications.
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Internet penetration by countries.
Average Internet speed in Mbps. Russia ranked 8th.
More than 62% of web page views in 2014 were made from laptops and personal computers, which is 13% less compared to the year before last. But the number of views from smartphones increased by 39% and amounted to 31% of the total number of views on the Internet. The number of views from tablets increased by 17%.
Apple Safari browsers ranked browsers on Android by the number of requests to web pages by 8 percent. The remaining mobile platforms divided among themselves only 30.2% of requests.
This infographic shows the amount of time that users in different countries spend on the Internet. Most in the network from personal computers and laptops spend time in the Philippines - an average of 6.3 hours per day. From mobile devices to the Internet most of all they like to go out in Saudi Arabia - 4.2 hours.
Russians spend 4.8 hours a day online from computers and 1.7 hours from mobile devices.
Online shopping is most loved in the UK. When asked whether you bought something online over the past month, 64% of respondents in this country answered positively. Germany and South Korea are slightly behind, and the United States is on the fifth line. In Russia, 30% of respondents affirmatively answered this question.
According to the results of the same survey, but on the topic of shopping from mobile devices, South Korea ranked first with a large margin - 37% of those polled bought something with a smartphone. In Russia - only 8%.
The total number of unique mobile users in 2014 amounted to 3.65 billion people - this is 51% of the world's population. The number of connected SIM cards was 7.09 billion. For every person in the world there are 1.94 SIM cards.
The number of users of the most popular social network - Facebook - in the past year amounted to 1 billion 366 million. Google+ is used by 343 million people, and Instagram is 300 million. The most common instant messaging service has become the Chinese QQ.
In Singapore, 66% of the population actively use social networks. They are followed by Hong Kong and Argentina, with 64% and 60%, respectively. In Russia, Vkontakte and other social networks are 46% active.
Most of the time in social networks spend Filipinos and Argentines - 4.3 hours a day. In Russia, this figure was 2.5 hours.
Full version of the report.
We Are Social in a report on 376 pages told about the trends of the Internet, mobile communications and social networks. The agency used data from 240 countries of the world and examined in detail 30 countries, including Russia.
The population of the planet grew by 1.6% and amounted to 7.21 billion people. The number of active Internet users has grown by 21% - by 525 million people. Social networks are actively used by 2.078 billion people, that is, 29% of the world's population. More than half of people around the world use mobile communications.
')
Internet penetration by countries.
Average Internet speed in Mbps. Russia ranked 8th.
Devices
More than 62% of web page views in 2014 were made from laptops and personal computers, which is 13% less compared to the year before last. But the number of views from smartphones increased by 39% and amounted to 31% of the total number of views on the Internet. The number of views from tablets increased by 17%.
Apple Safari browsers ranked browsers on Android by the number of requests to web pages by 8 percent. The remaining mobile platforms divided among themselves only 30.2% of requests.
This infographic shows the amount of time that users in different countries spend on the Internet. Most in the network from personal computers and laptops spend time in the Philippines - an average of 6.3 hours per day. From mobile devices to the Internet most of all they like to go out in Saudi Arabia - 4.2 hours.
Russians spend 4.8 hours a day online from computers and 1.7 hours from mobile devices.
E-commerce
Online shopping is most loved in the UK. When asked whether you bought something online over the past month, 64% of respondents in this country answered positively. Germany and South Korea are slightly behind, and the United States is on the fifth line. In Russia, 30% of respondents affirmatively answered this question.
According to the results of the same survey, but on the topic of shopping from mobile devices, South Korea ranked first with a large margin - 37% of those polled bought something with a smartphone. In Russia - only 8%.
mobile connection
The total number of unique mobile users in 2014 amounted to 3.65 billion people - this is 51% of the world's population. The number of connected SIM cards was 7.09 billion. For every person in the world there are 1.94 SIM cards.
Social networks
The number of users of the most popular social network - Facebook - in the past year amounted to 1 billion 366 million. Google+ is used by 343 million people, and Instagram is 300 million. The most common instant messaging service has become the Chinese QQ.
In Singapore, 66% of the population actively use social networks. They are followed by Hong Kong and Argentina, with 64% and 60%, respectively. In Russia, Vkontakte and other social networks are 46% active.
Most of the time in social networks spend Filipinos and Argentines - 4.3 hours a day. In Russia, this figure was 2.5 hours.
Full version of the report.
Source: https://habr.com/ru/post/283612/
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