Adobe Systems today announced the launch of a partnership with leading Internet search engines to improve search results for dynamic Web content and RIAs. Adobe has provided Adobe Flash Player technology to Google and Yahoo! so that search engines can better index SWF files and the data they contain. As a result, the search results will contain information about millions of SWF and RIA files played using the Adobe Flash Player. Developers of rich Web content and Internet applications will not have to modify already created SWF files - this information will be easily indexed and reflected in the results of user requests from all over the world.
Google has already begun the process of introducing Adobe Flash Player technology into its search engine. With Adobe, Google can better index the content of sites using Adobe Flash, and helps users find the right information. At the same time, creators do not need to make any changes to the content - all existing RIAs and dynamic Web files are easily indexed by search engines.
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“Google has been working for a long time to improve the search results for SWF files,” said Bill Coughran, senior vice president of development at Google. “Thanks to the collaboration with Adobe, we will be able to better index the content of sites using Adobe Flash technology, and thus provide end users with more complete search results.”
Yahoo! also expects to improve the quality of search query results among SWF files. “In their work Yahoo! focuses on the needs of site creators. That is why we will support the search for information in SWF files, and are already working with Adobe to find the best way to achieve this goal, ”said Sean Suchter, vice president of Yahoo! Search Technology Engineering.