Google denies click fraud data

Google has denied the reports of Click Forensics researchers, who published new information on click fraud levels in search engines, writes Search Engine Watch .

The fake clicks Google specialist Shuman Ghosemajumder, who spoke on his official blog , is convinced that the figures were too high and therefore not true. The reason for this was the wrong methods that were used in the course of research.

“The key point is not that the figures are exaggerated, but that the methods are initially incorrect,” writes Ghosemadzhumder.