We invite you to the spring UX-conference of the Russian School of Service Design on April 16

On April 16, we invite participants to the Spring UX-conference of the Russian School of Service Design , which will again be held in the office of Mail.Ru Group. At UX-conferences of the School, participants share their copyright experience from the design of services and services based on customer-oriented values, share their UX practices, ideas and secrets, and answer questions.

Among the topics discussed are customer focus as a technology and basis for designing products and services, digital as a key environment for interaction between customers and services, customer-oriented organization of company processes, current trends in service design, and much more.

Confirmed conference participants:
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- Dmitry Satin, Deputy General Director of the National Center for Informatization, founder of UsabilityLab, president of the Russian branch of UPA.

"Socially-oriented design"

- Artyom Geller, chief developer of the site of the President of the Russian Federation (Kremlin.ru), sites of the Federation Council, the Ministry of Communications, the Ministry of Education; general director of lab.AG.

"Features of the design of state WEB-portals"

Let's talk about the service design of state systems from the point of view of design and development and the Unified Center for Expertise in the Field of Digital Technologies in collaboration with the professional community and government departments.

- Maria Stashenko, partner at Wonderfull Lab, curator of the British Higher School of Design.

"Designing user experience of citizens"


- Ekaterina Akatova, a researcher at the UX-lab in Mail.Ru Group.

"Remote Testing"

You will learn about the different methods of remote research. This information may be useful to those who want to conduct testing without having their own laboratory. Let's talk about remote moderated and unmoderated tests with specific cases. Let's discuss the tools that were used to conduct research sites and mobile applications. Consider the pros and cons of such methods, as well as the difficulties encountered in the process of remote sensing.

- Roman Chernykh, head of the Russian School of Service Design.

"Education in the Russian School of Service Design"

Let's discuss what a modern UX-specialist faces in his professional activities and what he should learn in order to overcome the obstacles that arise. Let us touch upon the problems of searching for UX-personnel, the lack of standardization and the problem of distinguishing individual UX-specialties among themselves. Consider the possibility of education in the framework of educational projects of the School.

- Alexey Borodkin, Head of Analytics and Design at Notamedia.

"Industrial horse and quivering doe: how to make friends with the development and UX"

This time we will talk about how the widespread introduction of flexible development methodologies in enterprises raised the question of combining these approaches with the provision of UX-values ​​of the products and services produced.

- Pavel Lebedev, head of web design at Kaspersky Lab.

"Design of infographics: secrets of creation and features of sale"

It will be about infographics as a means of modern design and visualization of complex data.

- Mikhail Sokolnikov, Strategy Director, Sberbank

“Design thinking in FINTECH: challenges and best practices”

A report on what is design thinking in relation to payment and financial services, what challenges are facing this industry, and what difficulties the implementation of this technology of thinking and design in reality is facing.

Participation is free, but you must register .

For those who will not be able to attend in person, an online broadcast will be organized.