Just such a novelty is offered to us by our French friends :)
As can be seen from the video, the procedure for buying wine is simplified to impossible. We buy a usb-gadget with a spreader, choose a favorite wine in a special USB-wine shop, and voila - download half a liter of excellent drink :)
PS and, of course, as a bonus, you get an original label that can be printed and pasted on the bottle :)