Virus for Auki

More recently, links to the cube-anti-depressant Rubik with all facets of the same color and an alarm clock puzzle, which guarantees a final and irrevocable awakening, have appeared in LJ communities and in various blogs.


The “Friends” perfume set for not-so-faithful husbands, the stretching map of the capital of our country “Moscow Rubber” and other interesting things became the hit of the season on the bulletin board of Auka .


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Such a virus was prepared by the company E-generator . Here is what executive director Alexei Shapiro says about this:

“Banners, articles, contextual advertising, search engine optimization and other ways of promotion are, of course, important, but anyway, any advertising campaign should be associated with the idea. The Internet audience is active, advanced and sufficiently secured, so it’s not clinging to advertising clichés. ”

Unusual things turned out to be quite a simple way to get people's attention. Is the new a badly forgotten old?