Apple zhzhot.

Apple has confirmed rumors of its refusal to participate in the Apple Expo, which will be held in September in Paris.







An Apple spokesman said that refusing to participate in the show is part of a well-thought-out long-term strategy.

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"Year after year, Apple is reducing its participation in trade shows," the MacPlus web site quoted Apple representative as saying. - The reason for this is the emergence of new, more effective ways to communicate with customers. The growing popularity of the Apple.com website allows us to conduct a direct dialogue with more than 100 million customers from around the world. ”



In the US, Apple is increasingly organizing its own events to present new products. A notable exception is the Macworld Expo, traditionally held in January.

www.ixbt.com/news/all/index.shtml?10/58/54



Maybe I do not understand something? O_o