RBC wants a lot of love
According to the Finam investment company, the project Loveplanet.ru, which is actively advertised in the open spaces of Runet, belongs to the RBC holding.
Loveplanet is a dating service that has been in existence for a year and a half, but many Internet users have learned about it recently, thanks to an active advertising campaign in which all contextual advertising services are involved. TV viewers also learned about it: unexpectedly, project commercials appeared on the Muz-TV, Ren-TV and TNT channels.
According to the top manager of one of the Russian dating services, RBC plans to spend $ 10 million on the Loveplanet advertising campaign.
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The company RBC declined to comment on this information in any way, according to Vedomosti .
Loveplanet is a dating service that has been in existence for a year and a half, but many Internet users have learned about it recently, thanks to an active advertising campaign in which all contextual advertising services are involved. TV viewers also learned about it: unexpectedly, project commercials appeared on the Muz-TV, Ren-TV and TNT channels.
According to the top manager of one of the Russian dating services, RBC plans to spend $ 10 million on the Loveplanet advertising campaign.
')
The company RBC declined to comment on this information in any way, according to Vedomosti .
Source: https://habr.com/ru/post/2693/
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