Principles of "unobtrusive" advertising
Just want to make a reservation, what will be discussed in this article. I am going to present my ideas on how to organize advertising on web pages in order to give visitors a minimum of inconvenience. Since most of the conclusions will follow from the analysis of the techniques of "unobtrusive" JavaScript, the article is entitled in this way. I'm not going to analyze when users see banners better, in which - their clickability is higher, and when banners reach the target audience. I'll just talk about client optimization using advertising on sites.
As was demonstrated in studies of this and past years, most of the delays in loading a page with a regular user are accounted for by advertising that is mainly connected via JavaScript (the average size of a web page has tripled since 2003 and the price of banner advertising performance ). Next, I want to consider the main types of use of advertising on sites and suggest ways (most of them tested in practice) for overclocking its loading.
read further on webo.in →
As was demonstrated in studies of this and past years, most of the delays in loading a page with a regular user are accounted for by advertising that is mainly connected via JavaScript (the average size of a web page has tripled since 2003 and the price of banner advertising performance ). Next, I want to consider the main types of use of advertising on sites and suggest ways (most of them tested in practice) for overclocking its loading.
read further on webo.in →
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Source: https://habr.com/ru/post/26863/
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