Friends, I am very pleased to share with you the announcement of the master class of Dmitry Kalaev, director of the Internet Initiatives Development Fund (IIDF) and Artem Azevich, project tracking manager in the IIDF at our big
DevCon 2015 conference .

Our colleagues and good friends from FRIA prepared for DevCon 2015 participants an excellent gift - a master class on the topic:
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Development and launch of new products: tools MVP, Customer Development and traction card, training to improve performance.
The launch of new products is an opportunity for a company or team to increase earnings at the expense of a new market segment. However, it often turns out that teams perform many actions that do not lead to money. We will offer tools for development teams that help focus, do only what is needed and not do too much. In other words, we will explain how to assemble the product and start selling it faster.
You will learn:
- what is MVP and how to test the idea on pdf;
- how to conduct Customer Development: choosing a customer segment, identifying a user problem and value proposition;
- how to increase team productivity with the help of the game;
- Traction card: how to focus on the main thing and cut off unnecessary actions.
DevCon 2015 participants will be able to learn all this from the master class and unique personal communication with Dmitry and Artem.
Do not miss !
Below are a few words about each speaker.
Dmitry Kalaev
Director of acceleration and educational programs of the Internet Initiatives Development Fund.
Entrepreneur and professional manager with over 15 years of experience in the information technology industry.
Co-owner of Naumen - the fastest growing software company in Russia in 2005 and 2010.
In 2010-2011 adviser to the Minister of Economy of the Sverdlovsk region.
The founder of the Mentor Club, the organizer of the non-profit partnership Ural IT Cluster, as the managing partner of the seed venture fund RedButton, closed investment deals for more than $ 10 million, co-founder of internship programs in Silicon Valley - GoValley.ru.
Artyom Azevich
Project Tracking Manager at FRIA
He is engaged in the selection and support of projects of the IIDF, participates in the development of the tracking methodology itself, organizes tracking, coordinates a team of trackers.
Ex-operational director of Acrobator.com (representation of Mythings.com in Russia), was engaged in investment assessment of projects at the pre-seed and seed stages and marketing advice for the top e-commerce companies in Russia.
About DevCon 2015
The fifth anniversary conference will be held
May 20-21, 2015 . The format of the conference remains unchanged - this is a country-day two-day event at a natural resort in the near Moscow region, and everything is included in the ticket price for the conference:
- Food and hotel accommodation;
- Participation in the main program;
- Attend master classes;
- Participation in round tables and focus groups;
- Transfer from Moscow and back;
- Entertaining and sports program;
- Evening program.
During the conference, we will offer you more than 50 reports on current development topics - from development tools, mobile platforms, to corporate practices, web and cloud technologies.
In addition, master classes are waiting for you on both days of the conference and, of course, the traditional hackathon “Night of coding” ... Follow the news of DevCon 2015!
Details about the DevCon 2015 conference can be found in the following articles:
See you at the conference,
DevCon 2015 team.