Is Google AdWords cheating?
Many people know me as a person more than loyal to Google, but today I finally disappointed them. Here is how it was:
Yesterday afternoon I set up AdWords and displaying ads on my site for keyword searches one of which was “yellow pages”, the system said pay 15 cents in Ukraine and 8 in Russia and you will be searching, I said OK and everything worked. In advertisements, however, no one clicked, but then the trifles showed up and I saw it (it was 400 impressions yesterday). By the way, Yandex, with comparable prices per click, brought 30 people to the site, but that's not the point.
Today I went to check the catch and found that in the search I do not have any yellow pages or all the other words (5-6) for which I put 10-15 cents yesterday to be in it. For the day, the price of entry into the search increased by 2-3 times (inflation or what?). The yellow pages have risen to 40 cents and ... there is now only AdWords ads showing up Here is such a (un) fair competition, that is, Google does not need my 15 cents, they want 40, otherwise we all click on AdWords. I would understand if there really would be many applicants for this word, but they are not really for 40 cents then, and Google hardly pays them
')
Recalling my March fasting , I am again convinced that there is no smoke without fire. What awaits us in the future from Google is a mystery, so what is good is Yandex with its Direct and general search, but what do people outside the CIS do with such sudden exacerbations from the Internet company No. 1?
Maybe I'm wrong and it's okay to stifle competitors in "their" keywords, what do you think?
Yesterday afternoon I set up AdWords and displaying ads on my site for keyword searches one of which was “yellow pages”, the system said pay 15 cents in Ukraine and 8 in Russia and you will be searching, I said OK and everything worked. In advertisements, however, no one clicked, but then the trifles showed up and I saw it (it was 400 impressions yesterday). By the way, Yandex, with comparable prices per click, brought 30 people to the site, but that's not the point.
Today I went to check the catch and found that in the search I do not have any yellow pages or all the other words (5-6) for which I put 10-15 cents yesterday to be in it. For the day, the price of entry into the search increased by 2-3 times (inflation or what?). The yellow pages have risen to 40 cents and ... there is now only AdWords ads showing up Here is such a (un) fair competition, that is, Google does not need my 15 cents, they want 40, otherwise we all click on AdWords. I would understand if there really would be many applicants for this word, but they are not really for 40 cents then, and Google hardly pays them
')
Recalling my March fasting , I am again convinced that there is no smoke without fire. What awaits us in the future from Google is a mystery, so what is good is Yandex with its Direct and general search, but what do people outside the CIS do with such sudden exacerbations from the Internet company No. 1?
Maybe I'm wrong and it's okay to stifle competitors in "their" keywords, what do you think?
Source: https://habr.com/ru/post/24552/
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