Budget hakaton. HackDay Experience
Hello, dear readers of a cozy blog. Today we will talk about the formation of the hackathon budget: what to do if it tends to zero, how to work with an average budget and what to spend money on if you have a lot of it.
Under the cut - a list of costs and their distribution, depending on the budget.
A novice hackathon organizer often has to keep within the limits of a tiny budget and painfully choose between several necessary articles, none of which can be thrown out. The budget of our first HackDay was 60 thousand rubles, not counting the cost of the gifts that the sponsors provided in kind.
Below is the itemized distribution of costs depending on the hackathon budget. This distribution is optimal for maintaining the quality and results you expect from an event.
The costs in the table below are for cash. Of course, you can take a lot from this list by barter - food, prizes and jump over your budget threshold. All that is not ticked in its size, it is better to exclude or find a partner. First of all, this refers to the lease of the site and prizes.
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To keep the budget-quality balance is very important. On the one hand, you are concerned about the level of the event, on the other hand, the fulfillment of your tasks, not related to the development of the ecosystem and other blah blah blah included in the press release. Participants and partners will wait for a certain level, which you define as the quality of the site, the number of sponsors, the strength of the advertising campaign. Also keep in mind the relationship between the level of the event and the size of the sponsorship package.
What not to spend money on
What is better to spend a surplus of money
All other expenses of the “super budget” influence the success of projects and the hackathon very indirectly, and our task, as we remember, is the development of projects and our own goals.
Not included in other sections
Our team works with the budget in the usual Guglodokovskaya Sheets, shared for three people in the company, including the financial director. Instead of the size of the budget in the table above, our costs are “Planned Expenditures” - filled up before making a decision about the hackathon, “Actual Expenditures”, “Responsible”, “Payment Status” Share the document only to those people who work with him directly.
Sponsors do not need to show the budget. They pay you money and close some of their pain - whether to search for employees, advertise your service or something else. Focus on completing their tasks, not on the report.
In this article, many questions remain unresolved, for example, the budget model, when the sponsors of the event close the articles with their products or services. This is an option to get the desired bypassing direct money. In the next article I will talk about relationships with sponsors and about the "natural" model in particular.
Articles about hackathon organization:
1. Review experience HackDay. Hackathon and business symbiosis. Format and major errors.
2. Work with information partners of the hakaton.
3. Motivation of the hackathon participants.
4. Educational hackathon program.
5. The room for the hackathon.
Under the cut - a list of costs and their distribution, depending on the budget.
A novice hackathon organizer often has to keep within the limits of a tiny budget and painfully choose between several necessary articles, none of which can be thrown out. The budget of our first HackDay was 60 thousand rubles, not counting the cost of the gifts that the sponsors provided in kind.
Below is the itemized distribution of costs depending on the hackathon budget. This distribution is optimal for maintaining the quality and results you expect from an event.
The costs in the table below are for cash. Of course, you can take a lot from this list by barter - food, prizes and jump over your budget threshold. All that is not ticked in its size, it is better to exclude or find a partner. First of all, this refers to the lease of the site and prizes.
')
To keep the budget-quality balance is very important. On the one hand, you are concerned about the level of the event, on the other hand, the fulfillment of your tasks, not related to the development of the ecosystem and other blah blah blah included in the press release. Participants and partners will wait for a certain level, which you define as the quality of the site, the number of sponsors, the strength of the advertising campaign. Also keep in mind the relationship between the level of the event and the size of the sponsorship package.
What not to spend money on
- Large cash prizes. The teams are unstable and it is not known whether this money will go into development. It is better to look at them a few months after and before the achievement of visible results. This item does not apply to small cash prizes.
- Costly gadgets. The horror, if the gadget has become the purpose of participation in the event. But hackathon is not a competition and not an Olympiad. Our task is to give a kick in business ideas, and not to give gifts to talented programmers and presenters - leave it to other formats.
- Buffets and banquets after demofesta. A thing that obviously does not need to be explained, but every six months I see pictures from the hackathon buffet. It's like graduation kindergarten in a limousine. It is necessary to approach expenditures wisely, if there is a surplus of money, to buy something really useful for teams and the ecosystem.
What is better to spend a surplus of money
- Bringing experts from other cities and countries.
- Cash prizes in support of a team already operating in the market to avoid collapse and misuse.
- Image paid articles in the media - your reserve for the future.
- Prizes for startups:
- costly start-up business training.
- business tour, for example, in San Francisco.
- paid participation and tickets for a good start-up conference (Slush, TheNextWeb, StartupSummit, etc.).
All other expenses of the “super budget” influence the success of projects and the hackathon very indirectly, and our task, as we remember, is the development of projects and our own goals.
Not included in other sections
Our team works with the budget in the usual Guglodokovskaya Sheets, shared for three people in the company, including the financial director. Instead of the size of the budget in the table above, our costs are “Planned Expenditures” - filled up before making a decision about the hackathon, “Actual Expenditures”, “Responsible”, “Payment Status” Share the document only to those people who work with him directly.
Sponsors do not need to show the budget. They pay you money and close some of their pain - whether to search for employees, advertise your service or something else. Focus on completing their tasks, not on the report.
In this article, many questions remain unresolved, for example, the budget model, when the sponsors of the event close the articles with their products or services. This is an option to get the desired bypassing direct money. In the next article I will talk about relationships with sponsors and about the "natural" model in particular.
Articles about hackathon organization:
1. Review experience HackDay. Hackathon and business symbiosis. Format and major errors.
2. Work with information partners of the hakaton.
3. Motivation of the hackathon participants.
4. Educational hackathon program.
5. The room for the hackathon.
Source: https://habr.com/ru/post/245231/
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